Concern

FITCRUNCH

by Robert Irvine's

Open Food Facts label for barcode 0817719021956 · Robert Irvine's · Snacks. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0817719021956 · Serving size 46g

The verdict

FITCRUNCH by Robert Irvine's scores 65/100 in PlainFoodSafe's ingredient screening. We compared its 54 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 3 ingredients are flagged for caution. The source parser split this into a very long 54-component record, beginning with Protein Blend, Whey Protein Isolate, Whey Protein Concentrate. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

65/100
Concern safety score
3
Few flagged · of 54 analyzed
Group 4
Ultra-processed
0817719021956
Barcode (UPC/EAN)

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

47/100

Grade D

Ingredient Safety

65/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

N/A

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

19021956 · Open Food Facts · July 2026

FITCRUNCH label screening desk

SCORE-CONC 65/100 FLAG-FEW 3 flagged LEN-DENSE 54 ing. REG-PART 39% reg. NOVA-G4 G4 ultra NUTRI-NA Nutri n/a RANK-SHORT Len top 3% LEAD-FLAG Maltitol PHOTO-FINISH High Protein Baked · ±0 BOOK-OFF …021956 · July 2026

21 of 54 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Maltitol). Source sheet 19021956 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: High Protein Baked Bar · Nearest score peer is High Protein Baked Bar at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

This label lands in the third of four positions on the published scale. What separates that position from its neighbours is arithmetic rather than judgement: identical inputs run through the documented weighting always arrive at the same place. Anyone who works the calculation through by hand, using the methodology write-up together with the itemised ratings further down, will reproduce this number exactly — which is the reason for publishing a computed figure instead of an opinion.

Nutri-Score is not defined for this product's category. The model excludes certain categories by design — among them plain waters, herbs, teas and coffees, and some single-ingredient products — rather than attempting a grade and failing. No nutritional band therefore accompanies the additive screen on this page, and its absence is a property of the category rather than a finding about this particular label. The registry screen below is unaffected by the exclusion and covers additive ratings as normal.

The declared list is among the longer ones in this catalogue. A component set this wide means the screen returns many individual ratings, and the composite accumulates a large number of small contributions instead of turning on a handful of entries. At this length the per-component table below is substantially more informative than the single figure, because the figure compresses a great deal of variation into one number.

Cross-brand screening score neighbourhood

1. FITCRUNCH: 65/100 · 100% of the leader · rank #11. FITCRUNCH65/1002. High Protein Baked Bar: 65/100 · 100% of the leader · rank #22. High Protein Baked Bar65/1003. Italian style chopped salad: 65/100 · 100% of the leader · rank #33. Italian style chopped sal…65/1004. Han & cheddar on wheat: 65/100 · 100% of the leader · rank #44. Han & cheddar on wheat65/1005. Grillers steakhouse onion seasoned: 65/100 · 100% of the leader · rank #55. Grillers steakhouse onion…65/100
Nearest cross-brand screening scores for FITCRUNCH (65/100 on 54 parsed ingredients).
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

FITCRUNCH
65/100
High Protein Baked Bar
65/100
Italian style chopped salad
65/100
Han & cheddar on wheat
65/100
Grillers steakhouse onion seasoned
65/100

How It Compares to Its Category

Among the 88,006 products we've scored in the Snacks category, the average safety score is 86.1/100. FITCRUNCH scores 21.1 points below that category average (65/100 vs. 86.1/100), so it is a comparatively weaker pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Snacks products

FITCRUNCH lists 54 ingredients on its label

54 97th percentile a longer ingredient list than 97% of the 81,477 products we track

0–2: 275 products (0%). Below this entry. 2–4: 2,901 products (4%). Below this entry. 4–6: 4,248 products (5%). Below this entry. 6–8: 5,408 products (7%). Below this entry. 8–10: 5,486 products (7%). Below this entry. 10–12: 5,840 products (7%). Below this entry. 12–14: 6,252 products (8%). Below this entry. 14–16: 6,724 products (8%). Below this entry. 16–18: 6,221 products (8%). Below this entry. 18–20: 5,168 products (6%). Below this entry. 20–22: 4,508 products (6%). Below this entry. 22–24: 3,809 products (5%). Below this entry. 24–26: 3,567 products (4%). Below this entry. 26–28: 2,829 products (3%). Below this entry. 28–30: 2,282 products (3%). Below this entry. 30–32: 1,905 products (2%). Below this entry. 32–34: 1,715 products (2%). Below this entry. 34–36: 1,572 products (2%). Below this entry. 36–38: 1,417 products (2%). Below this entry. 38–40: 1,284 products (2%). Below this entry. 40–42: 8,066 products (10%). This entry sits in this band. This product 0 42 every published Snacks product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

81,477 products, bucketed in bands of 2. This entry: 54 (97th percentile). Data current as of July 2026.

0–2
275 products (0%)
2–4
2,901 products (4%)
4–6
4,248 products (5%)
6–8
5,408 products (7%)
8–10
5,486 products (7%)
10–12
5,840 products (7%)
12–14
6,252 products (8%)
14–16
6,724 products (8%)
16–18
6,221 products (8%)
18–20
5,168 products (6%)
20–22
4,508 products (6%)
22–24
3,809 products (5%)
24–26
3,567 products (4%)
26–28
2,829 products (3%)
28–30
2,282 products (3%)
30–32
1,905 products (2%)
32–34
1,715 products (2%)
34–36
1,572 products (2%)
36–38
1,417 products (2%)
38–40
1,284 products (2%)
40 and above
8,066 products (10%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 81,477 Snacks products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

How the 65/100 score is built

Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (3 flagged of 54 labeled). The floor is 0 when deductions exceed 100.

1
Protein Blend
2
Whey Protein Isolate
3
Whey Protein Concentrate
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS
4
Vegetable Oils
5
Palm Kernel Oil
6
Palm Oil
7
Soy Protein Isolate
8
Maltitol
Sweetener
Cut Back
9
Glycerin
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, HUMECTANT, MASTICATORY SUBSTANCE, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
Safe GRAS
10
Gelatin
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, HUMECTANT, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
Safe GRAS
11
Bovine
12
Sorbitol
Sweetener
Cut Back
13
Graham Crumble
14
Tapioca Starch
NUTRITIVE SWEETENER, STABILIZER OR THICKENER
GRAS
15
Sugar
Sweetener
Cut Back
16
Rice Flour
17
Molasses
18
Natural Flavor
19
Salt
Flavoring
Cut Back
20
Caramel Coloring
Coloring
Avoid Approved (color additive, GRAS)
21
Sodium Bicarbonate
EMULSIFIER OR EMULSIFIER SALT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID, SOLVENT OR VEHICLE
GRAS
22
Soy Lecithin
23
Xanthan Gum
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, FORMULATION AID, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
Approved
24
Annatto
Coloring
Certain People Should Avoid
25
Glucose Syrup
26
Water
27
Sunflower Oil
28
Red Food Color
29
Natural Red Pigment
30
Beet
31
Rice Bran Extract
32
Natural Orange Pigment
33
Natural Yellow Pigment
34
Turmeric
35
Soybean Oil
36
Sucralose
NUTRITIVE SWEETENER
Avoid Approved
37
Titanium Dioxide
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, HUMECTANT, PROCESSING AID, SURFACE-FINISHING AGENT, TRACER
Avoid Prior Sanctioned
38
Sunflower Lecithin
39
Organic Vanilla Powder
40
Maltodextrin
ANTICAKING AGENT OR FREE-FLOW AGENT, FLAVORING AGENT OR ADJUVANT, HUMECTANT, NUTRIENT SUPPLEMENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-ACTIVE AGENT, TEXTURIZER
Safe GRAS
41
Sodium Caseinate
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS
42
Baking Soda
43
Propylene Glycol Mono Esters
44
Mono & Diglycerides
45
Potassium Sorbate
ANTIMICROBIAL AGENT, ANTIOXIDANT, COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT, PH CONTROL AGENT
Safe GRAS
46
Preservative
47
Whey
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FORMULATION AID, MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
GRAS
48
Acetylated Monoglycerides
49
Beta Carotene
50
Vitamin A Palmitate
COLOR OR COLORING ADJUNCT, NUTRIENT SUPPLEMENT
GRAS
51
Silicon Dioxide
ANTICAKING AGENT OR FREE-FLOW AGENT, ANTIOXIDANT, COLOR OR COLORING ADJUNCT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, HUMECTANT, LUBRICANT OR RELEASE AGENT
Safe GRAS
52
Tocopherols
ANTIOXIDANT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
53
Peanut
54
Almond

Full Ingredient List

Protein Blend (Whey Protein Isolate, Whey Protein Concentrate), Vegetable Oils (Palm Kernel Oil, Palm Oil), Soy Protein Isolate, Maltitol, Glycerin, Gelatin (bovine), Sorbitol, Graham Crumble (Tapioca Starch, Sugar, Rice Flour, Palm Oil, Molasses, Natural Flavor, Salt, Caramel Color, Sodium Bicarbonate, Soy Lecithin, Xanthan Gum, Annatto), Glucose Syrup, Water, Sunflower Oil, Natural Flavor, Sugar, Natural Red Food Color (Palm Kernel Oil, Natural Red Pigment [Beet], Natural Rice Bran Extract, Natural Orange Pigment [Annatto], Natural Yellow Pigment [Turmeric]), Soybean Oil, Salt, Sucralose, Titanium Dioxide, Sunflower Lecithin, Vanilla Powder, Maltodextrin, Sodium Caseinate, Baking Soda, Propylene Glycol Mono Esters, Mono & Diglycerides, Potassium Sorbate (preservative), Whey, Acetylated Monoglycerides, Beta Carotene, Vitamin A Palmitate, Silicon Dioxide, Natural Tocopherols, Peanut, Almond.

Other products containing Natural Yellow Pigment

Natural Yellow Pigment is the least common ingredient on this label, appearing in 5 products across the catalog. See its safety profile.

Categories

Snacks Sweet snacks Bars Dietary supplements Bodybuilding supplements Energy bars Protein bars Protein Energy Bars

Mid-score cross-brand comparables for FITCRUNCH

Neighbours outside Robert Irvine's near FITCRUNCH's mid-band score (65/100). The 5 same-brand links above stay within Robert Irvine's; these peers cross brands.

Follow the flagged-label evidence

Follow the flagged-label evidence

Maltitol is the first flagged ingredient selected from FITCRUNCH's parsed label. Start with that ingredient’s source context, then compare the rest of this 54-ingredient record.

  • Inspect the FDA SAFFA and CSPI context attached to Maltitol. Open Maltitol
  • Compare FITCRUNCH's 3 flagged ingredients with a product from the same score neighbourhood. Compare labels
  • Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0817719021956: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.