Avoid

Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors

by Foodhold

Open Food Facts label for barcode 0688267132674 · Foodhold · Plant-based foods and beverages. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0688267132674 · Serving size 1 cup (29 g)

The verdict

Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors by Foodhold scores 10/100 in PlainFoodSafe's ingredient screening. We compared its 39 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 4 ingredients are flagged for caution. The source parser split this into a very long 39-component record, beginning with Sugar, Whole Grain Corn Flour, Wheat Flour. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

10/100
Avoid safety score
4
Many flagged · of 39 analyzed
Group 4
Ultra-processed
D
Nutri-Score nutrition grade

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

18/100

Grade F

Ingredient Safety

10/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

D

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

67132674 · Open Food Facts · July 2026

Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors label screening desk

SCORE-AVOID 10/100 FLAG-MANY 4 flagged LEN-DENSE 39 ing. REG-PART 41% reg. NOVA-G4 G4 ultra NUTRI-D Nutri-D RANK-SHORT Len top 3% LEAD-FLAG BHT PHOTO-FINISH Rolls Of Rainbow-Colored · ±0 BOOK-OFF …132674 · July 2026

16 of 39 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: BHT). Source sheet 67132674 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Rolls Of Rainbow-Colored Candy · Nearest score peer is Rolls Of Rainbow-Colored Candy at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

The composite for this product falls in the lowest of the four bands. That is where labels land when registry-rated components drive the greater part of the deduction from the index. The band name is drawn from the framework's own scale and is distinct from the ratings the registries themselves assign to individual substances, which are shown per component below. A single heavily rated component and several lightly rated ones can produce the same band, so the component table is the more precise reading of the two.

This label falls in the fourth Nutri-Score band. The model arrives there when its penalty terms — energy density, sugars, saturated fat, sodium — carry more weight in the calculation than the fibre, protein and produce content it credits. The band covers a wide span of the points scale, so position within it is not visible from the letter alone. The grade reflects the declared nutrition panel and is unrelated to the additive ratings listed below, which come from different bodies applying different criteria.

The declared list is among the longer ones in this catalogue. A component set this wide means the screen returns many individual ratings, and the composite accumulates a large number of small contributions instead of turning on a handful of entries. At this length the per-component table below is substantially more informative than the single figure, because the figure compresses a great deal of variation into one number.

Cross-brand screening score neighbourhood

1. Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors: 10/100 · 100% of the leader · rank #11. Foodhold, fruit swirls, s…10/1002. Rolls Of Rainbow-Colored Candy: 10/100 · 100% of the leader · rank #22. Rolls Of Rainbow-Colored …10/1003. Ahold instant pudding & pie filling chocolate: 10/100 · 100% of the leader · rank #33. Ahold instant pudding & p…10/1004. Instant pudding & pie filling: 10/100 · 100% of the leader · rank #44. Instant pudding & pie fil…10/1005. Holiday Sanded Trees & Snowmen, Sweet & Chewy Candy: 10/100 · 100% of the leader · rank #55. Holiday Sanded Trees & Sn…10/100
Nearest cross-brand screening scores for Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors (10/100 on 39 parsed ingredients).
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors
10/100
Rolls Of Rainbow-Colored Candy
10/100
Ahold instant pudding & pie filling chocolate
10/100
Instant pudding & pie filling
10/100
Holiday Sanded Trees & Snowmen, Sweet & Chewy Candy
10/100

How It Compares to Its Category

Among the 78,450 products we've scored in the Plant-based foods and beverages category, the average safety score is 97.7/100. Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors scores 87.7 points below that category average (10/100 vs. 97.7/100), so it is a comparatively weaker pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Plant-based foods and beverages products

Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors lists 39 ingredients on its label

39 97th percentile a longer ingredient list than 97% of the 63,434 products we track

0–2: 3,907 products (6%). Below this entry. 2–4: 7,921 products (12%). Below this entry. 4–6: 8,845 products (14%). Below this entry. 6–8: 7,032 products (11%). Below this entry. 8–10: 6,320 products (10%). Below this entry. 10–12: 4,190 products (7%). Below this entry. 12–14: 3,449 products (5%). Below this entry. 14–16: 3,051 products (5%). Below this entry. 16–18: 2,493 products (4%). Below this entry. 18–20: 2,053 products (3%). Below this entry. 20–22: 1,808 products (3%). Below this entry. 22–24: 1,758 products (3%). Below this entry. 24–26: 1,623 products (3%). Below this entry. 26–28: 1,606 products (3%). Below this entry. 28–30: 1,360 products (2%). Below this entry. 30–32: 1,198 products (2%). Below this entry. 32–34: 1,081 products (2%). Below this entry. 34–36: 901 products (1%). Below this entry. 36–38: 649 products (1%). Below this entry. 38–40: 534 products (1%). This entry sits in this band. 40–42: 1,655 products (3%). Above this entry. This product 0 42 every published Plant-based foods and beverages product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

63,434 products, bucketed in bands of 2. This entry: 39 (97th percentile). Data current as of July 2026.

0–2
3,907 products (6%)
2–4
7,921 products (12%)
4–6
8,845 products (14%)
6–8
7,032 products (11%)
8–10
6,320 products (10%)
10–12
4,190 products (7%)
12–14
3,449 products (5%)
14–16
3,051 products (5%)
16–18
2,493 products (4%)
18–20
2,053 products (3%)
20–22
1,808 products (3%)
22–24
1,758 products (3%)
24–26
1,623 products (3%)
26–28
1,606 products (3%)
28–30
1,360 products (2%)
30–32
1,198 products (2%)
32–34
1,081 products (2%)
34–36
901 products (1%)
36–38
649 products (1%)
38–40
534 products (1%)
40 and above
1,655 products (3%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 63,434 Plant-based foods and beverages products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

How the 10/100 score is built

Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (4 flagged of 39 labeled). The floor is 0 when deductions exceed 100.

1
Sugar
Sweetener
Cut Back
2
Whole Grain Corn Flour
3
Wheat Flour
4
Whole Grain Oat Flour
5
Oat fiber
Other
Safe
6
Soluble Corn Fiber
7
Canola Oil
8
Salt
Flavoring
Cut Back
9
Dicalcium Phosphate
10
Natural Flavors
11
Orange
12
Lemon
13
Cherry
14
Blueberry
15
Raspberry
16
Lime And Other Natural Flavors
17
Redo 40
18
Blue 1
Caution Approved (certified color)
19
Yellow 6
Avoid Approved (certified color)
20
Yellow 5
Avoid Approved (certified color)
21
BHT
Caution GRAS
22
Preservative
23
Vitamins And Minerals
24
Calcium Carbonate
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FORMULATION AID, HUMECTANT, LEAVENING AGENT, LUBRICANT OR RELEASE AGENT, MASTICATORY SUBSTANCE, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID
GRAS
25
Sodium Ascorbate
ANTIOXIDANT, COLOR OR COLORING ADJUNCT, DOUGH STRENGTHENER, FLOUR TREATING AGENT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, OXIDIZING OR REDUCING AGENT, PROCESSING AID, SURFACE-FINISHING AGENT
GRAS
26
Vitamin C
27
Niacinamide
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
28
Zinc Oxide
COLOR OR COLORING ADJUNCT, NUTRIENT SUPPLEMENT
GRAS
29
Reduced Iron
30
Vitamin A Palmitate
COLOR OR COLORING ADJUNCT, NUTRIENT SUPPLEMENT
GRAS
31
Pyridoxine Hydrochloride
NUTRIENT SUPPLEMENT
GRAS
32
Vitamin B6
33
Riboflavin
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
34
Vitamin B2
35
Thiamin Mononitrate
36
Vitamin B1
37
Folic Acid
NUTRIENT SUPPLEMENT
Approved
38
Vitamin D
NUTRIENT SUPPLEMENT
GRAS
39
Vitamin B12

Full Ingredient List

Sugar, whole grain corn flour, wheat flour, whole grain oat flour, oat fiber, soluble corn fiber, canola oil, salt, dicalcium phosphate, natural flavors (orange, lemon, cherry, blueberry, raspberry, lime and other natural flavors), redo 40, blue 1, yellow 6, yellow 5, bht (a preservative). vitamins and minerals (calcium carbonate, sodium ascorbate (vitamin c), niacinamide, zinc oxide, reduced iron, vitamin a palmitate, pyridoxine hydrochloride (vitamin b6), riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), folic acid, vitamin d, vitamin b12

Categories

Plant-based foods and beverages Plant-based foods Cereals and potatoes Cereals and their products

Lower-score cross-brand comparables for Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors

Neighbours outside Foodhold in the same lower screening band as Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors (10/100). The 5 same-brand links above stay within Foodhold; these peers cross brands.

Follow the flagged-label evidence

Follow the flagged-label evidence

BHT is the first flagged ingredient selected from Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors's parsed label. Start with that ingredient’s source context, then compare the rest of this 39-ingredient record.

  • Inspect the FDA SAFFA and CSPI context attached to BHT. Open BHT
  • Compare Foodhold, fruit swirls, sweetened multigrain cereal natural fruit flavor with other natural flavors's 4 flagged ingredients with a product from the same score neighbourhood. Compare labels
  • Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0688267132674: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.