Keebler, chips deluxe, rainbow cookies

by Keebler

0
Avoid
Safety Score (out of 100)

Contains 10 flagged ingredients

Keebler, chips deluxe, rainbow cookies by Keebler receives a safety score of 0/100 based on ingredient analysis using FDA Substances Added to Food (SAFFA) data and CSPI Chemical Cuisine ratings. The product contains 10 ingredients that have been flagged for potential safety concerns by regulatory or consumer advocacy databases. Product label data is sourced from the OpenFoodFacts collaborative database. See the full ingredient breakdown and safety assessment below.

Barcode
0030100108948
Nutri-Score
e
NOVA Group
4 — Ultra-processed
Serving Size
2 Cookies (31 g)

What the Data Says About

Keebler, chips deluxe, rainbow cookies by Keebler carries a composite safety score of 0/100, which we classify as "Avoid" on our four-tier shelf-label framework. The score is computed by mapping each labeled ingredient against FDA Substances Added to Food (SAFFA) regulatory status and CSPI Chemical Cuisine classifications, then penalizing the overall product for each additive rated as caution-or-worse. Product data originates from the OpenFoodFacts collaborative catalog; safety annotations come from federal regulators and the Center for Science in the Public Interest.

Our scan identified 10 flagged ingredients in this product — components that at least one official source has classified as requiring caution, targeted avoidance, or further evaluation. Flagged ingredients are the items most likely to surface in FDA inspection findings, state-level ingredient bans, or outbreak-related recall notices, so the per-ingredient breakdown below is the most useful lens for anyone screening this product for a specific dietary concern.

On the NOVA processing scale, Keebler, chips deluxe, rainbow cookies is classified as Group 4 (Ultra-processed). NOVA measures industrial processing intensity rather than ingredient-level safety, so it complements the SAFFA and CSPI ratings: a product can be clean on additive flags but heavily processed, or lightly processed but carry individually flagged ingredients. Combining both lenses gives a fuller picture than either alone. The Nutri-Score grade of E reflects nutritional balance — calories, saturated fat, sugar, sodium versus fiber, protein, and produce content — which again is a distinct dimension from additive safety and worth weighing alongside the scores above.

Safety Profile at a Glance

Composite safety metrics for Keebler, chips deluxe, rainbow cookies
Metric Value Source
PlainFoodSafe Score 0/100 FDA SAFFA + CSPI composite
Flagged ingredients 10 CSPI/FDA review
NOVA processing group Group 4 OpenFoodFacts
Nutri-Score E OpenFoodFacts

Composite metric derived from FDA SAFFA, CSPI Chemical Cuisine, OpenFoodFacts. See methodology.

Ingredient Safety Analysis

1
Enriched Flour
2
Wheat Flour
3
Niacin
NUTRIENT SUPPLEMENT
GRAS
4
Reduced Iron
5
Vitamin B1
6
Thiamin Mononitrate
7
Vitamin B2
8
Riboflavin
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
9
Folic Acid
NUTRIENT SUPPLEMENT
Approved
10
Soybean And Palm Oil
11
M&m's Brand Milk Chocolate Candies
12
Milk Chocolate
13
Sugar
Sweetener
Cut Back
14
Natural Chocolate
15
Skim Milk
16
Cocoa Butter
17
Lactose
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, LUBRICANT OR RELEASE AGENT, MALTING OR FERMENTING AID, NUTRITIVE SWEETENER, OXIDIZING OR REDUCING AGENT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-ACTIVE AGENT
Certain People Should Avoid GRAS
18
Milkfat
19
Soy Lecithin
20
Salt
Flavoring
Cut Back
21
Artificial Flavors
22
Cornstarch
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, HUMECTANT, NON-NUTRITIVE SWEETENER, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS
23
Corn Syrup
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, HUMECTANT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, TEXTURIZER
Cut Back GRAS
24
Dextrin
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, HUMECTANT, LUBRICANT OR RELEASE AGENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER
Safe GRAS
25
Color Added
26
Gum Acacia
27
Blue 1
Caution Approved (certified color)
28
Yellow 6
Avoid Approved (certified color)
29
Red 40
Avoid Approved (certified color)
30
Yellow 5
Avoid Approved (certified color)
31
Blue 1
Caution Approved (certified color)
32
Red 40
Avoid Approved (certified color)
33
Blue 2
Avoid Approved (certified color)
34
Yellow 6
Avoid Approved (certified color)
35
Yellow 5
Avoid Approved (certified color)
36
Blue 2
Avoid Approved (certified color)
37
Semisweet Chocolate
38
Dextrose
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, HUMECTANT, LUBRICANT OR RELEASE AGENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER
Cut Back GRAS
39
Artificial Flavor
40
High-fructose corn syrup
Sweetener
Cut Back
41
Eggs
42
Molasses
43
Baking Soda
44
Whey
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FORMULATION AID, MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
GRAS

Full Ingredient List

Enriched flour (wheat flour, niacin, reduced iron, vitamin b1 [thiamin mononitrate], vitamin b2 [riboflavin], folic acid), soybean and palm oil, m&m's brand milk chocolate candies (milk chocolate [sugar, chocolate, skim milk, cocoa butter, lactose, milkfat, soy lecithin, salt, artificial flavors], sugar, cornstarch, corn syrup, dextrin, color added, gum acacia, blue 1 lake, yellow 6, red 40, yellow 5, blue 1, red 40 lake, blue 2 lake, yellow 6 lake, yellow 5 lake, blue 2), sugar, semisweet chocolate (chocolate, sugar, dextrose, soy lecithin, artificial flavor), high fructose corn syrup, contains less than 2% of salt, corn syrup, eggs, molasses, baking soda, artificial flavor, soy lecithin, whey

Categories

Snacks Sweet snacks Biscuits and cakes Biscuits

Data Sources

Data as of 2025. Source: OpenFoodFacts, FDA SAFFA, CSPI Chemical Cuisine.

Product data from OpenFoodFacts (ODbL). Ingredient safety ratings from FDA SAFFA and CSPI Chemical Cuisine. See our methodology for details.

This information is for reference only and does not constitute dietary or medical advice.

Related

Data sourced from official FDA, USDA, and CDC food-safety databases. See our methodology for details. Retrieved and formatted by PlainFoodSafe Editorial