Vanilla Cupcake, Vanilla
by Ensure
Open Food Facts label for barcode 0070074678023 · Ensure · Snacks. Screening numbers and flags live in the verdict band below. This hero only situates the source record.
The verdict
Vanilla Cupcake, Vanilla by Ensure scores 70/100 in PlainFoodSafe's ingredient screening. We compared its 48 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 2 ingredients are flagged for caution. The source parser split this into a very long 48-component record, beginning with Soy Protein Nuggets, Soy Protein Isolate, Tapioca Starch. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.
- 70/100
- Caution safety score
- 2
- Few flagged · of 48 analyzed
- Group 4
- Ultra-processed
- E
- Nutri-Score nutrition grade
Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.
Composite profile score
One verdict from three independent sources
43/100
Grade D
Ingredient Safety
70/100
FDA/CSPI flagged-ingredient screening
Processing Level
NOVA 4
Ultra-processed foods
Nutrition Grade
E
Nutri-Score front-of-pack nutrition grade
Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.
74678023 · Open Food Facts · July 2026
Vanilla Cupcake, Vanilla label screening desk
15 of 48 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Polydextrose). Source sheet 74678023 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Coconut Burst · Nearest score peer is Coconut Burst at the same screening score.
Screening model notes
How Nutri-Score, NOVA, and list length read this record
The composite for this product falls in the second band of the four-tier framework. That band collects labels whose registry-rated components pull the derived score down measurably without dominating it. Position inside a band is not visible from the band name, and two labels sharing it can differ in how many components were rated and how severely. This is a threshold on an index computed here from public data, not a regulatory classification of any kind; the exact cut-offs are published on the methodology page.
Nutri-Score assigned its lowest band to this label. The algorithm reserves that grade for nutrition panels where the values it penalises sit well above the components it credits. The two systems on this page measure genuinely different things: a product can hold this grade while carrying no additive flagged by the registries screened below, and a product graded well can carry several. Neither reading substitutes for the other, and the per-component table is where the additive picture is set out.
The declared list is among the longer ones in this catalogue. A component set this wide means the screen returns many individual ratings, and the composite accumulates a large number of small contributions instead of turning on a handful of entries. At this length the per-component table below is substantially more informative than the single figure, because the figure compresses a great deal of variation into one number.
Cross-brand screening score neighbourhood
How It Compares to Its Category
Among the 88,006 products we've scored in the Snacks category, the average safety score is 86.1/100. Vanilla Cupcake, Vanilla scores 16.1 points below that category average (70/100 vs. 86.1/100), so it is a comparatively weaker pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.
Ingredient-list length vs other Snacks products
Vanilla Cupcake, Vanilla lists 48 ingredients on its label
48 95th percentile a longer ingredient list than 95% of the 81,477 products we track
Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0–2
- 275 products (0%)
- 2–4
- 2,901 products (4%)
- 4–6
- 4,248 products (5%)
- 6–8
- 5,408 products (7%)
- 8–10
- 5,486 products (7%)
- 10–12
- 5,840 products (7%)
- 12–14
- 6,252 products (8%)
- 14–16
- 6,724 products (8%)
- 16–18
- 6,221 products (8%)
- 18–20
- 5,168 products (6%)
- 20–22
- 4,508 products (6%)
- 22–24
- 3,809 products (5%)
- 24–26
- 3,567 products (4%)
- 26–28
- 2,829 products (3%)
- 28–30
- 2,282 products (3%)
- 30–32
- 1,905 products (2%)
- 32–34
- 1,715 products (2%)
- 34–36
- 1,572 products (2%)
- 36–38
- 1,417 products (2%)
- 38–40
- 1,284 products (2%)
- 40 and above
- 8,066 products (10%)
Source Open Food Facts, product label ingredient lists · July 2026
Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 81,477 Snacks products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.
Ingredient Safety Analysis
How the 70/100 score is built
Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (2 flagged of 48 labeled). The floor is 0 when deductions exceed 100.
Full Ingredient List
Soy Protein Nuggets (Soy Protein Isolate, Tapioca Starch, Salt), Yogurt Flavored Coating Lactitol, Palm Kernel Oil, Polydextrose, Nonfat Yogurt Powder (Cultured Nonfat Milk), Calcium Caseinate, Titanium Dioxide, Soy Lecithin, Lactic Acid Powder (Modified Corn Starch, Lactic Acid, Monoglycerides, Acesulfame Potassium, Vanilla Extract), Maltitol Syrup, Marshmallow (Maltitol, Palm Kernel Oil, Corn Maltodextrin, Egg Whites, Glycerin, Titanium Dioxide, Soy Lecithin, Salt, Natural And Artificial Flavors), Soy Protein Isolate, Glycerin, Corn Maltodextrin, High Oleic Safflower Oil, Palm Oil, Gum Arabic, Isomalto-Oligosaccharide (From Tapioca), Sprinkles (Sugar, Corn Starch, Palm Oil & Palm Kernel Oil, Sunflower Lecithin, Confectioner'S Glaze, Carnauba Wax Colored With Curcumin, Turmeric Color, Annatto, Beet Juice, Vegetable Juices, Beta-Carotene, Dextrin, Maltodextrin, Sodium Bicarbonate); Less Than 2% Of: Vitamins And Minerals, Natural Flavors, Sucralose. And Salt.
Categories
More from Ensure
Mid-score cross-brand comparables for Vanilla Cupcake, Vanilla
Neighbours outside Ensure near Vanilla Cupcake, Vanilla's mid-band score (70/100). The 5 same-brand links above stay within Ensure; these peers cross brands.
Same mid-band screening score
Nearest cross-brand products by screening score (2 flagged of 48 on 0070074678023).
Long-label peers (21+ ingredients)
Nearest cross-brand labels by linked ingredient count (48 on 0070074678023).
Follow the flagged-label evidence
Follow the flagged-label evidence
Polydextrose is the first flagged ingredient selected from Vanilla Cupcake, Vanilla's parsed label. Start with that ingredient’s source context, then compare the rest of this 48-ingredient record.
- Inspect the FDA SAFFA and CSPI context attached to Polydextrose. Open Polydextrose
- Compare Vanilla Cupcake, Vanilla's 2 flagged ingredients with a product from the same score neighbourhood. Compare labels
- Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method
This page describes published ingredient-list and source coverage. It is not dietary or medical advice.
Barcode 0070074678023: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.