Avoid

Hershey's Kisses Cereal

by General Mills

Open Food Facts label for barcode 0016000157019 · General Mills · Plant-based foods and beverages. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0016000157019

The verdict

Hershey's Kisses Cereal by General Mills scores 0/100 in PlainFoodSafe's ingredient screening. We compared its 31 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 5 ingredients are flagged for caution. The source parser split this into a very long 31-component record, beginning with Whole Grain Corn, Sugar, Corn Meal. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

0/100
Avoid safety score
5
Many flagged · of 31 analyzed
Group 4
Ultra-processed
E
Nutri-Score nutrition grade

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

8/100

Grade F

Ingredient Safety

0/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

E

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

00157019 · Open Food Facts · July 2026

Hershey's Kisses Cereal label screening desk

SCORE-AVOID 0/100 FLAG-MANY 5 flagged LEN-DENSE 31 ing. REG-PART 48% reg. NOVA-G4 G4 ultra NUTRI-E Nutri-E RANK-SHORT Len top 8% LEAD-FLAG Yellow 6 PHOTO-FINISH Marshmallow Blondie Soft · ±0 BOOK-OFF …157019 · July 2026

15 of 31 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Yellow 6). Source sheet 00157019 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Marshmallow Blondie Soft Baked Treats, Marshmallow Blondie · Nearest score peer is Marshmallow Blondie Soft Baked Treats, Marshmallow Blondie at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

The composite for this product falls in the lowest of the four bands. That is where labels land when registry-rated components drive the greater part of the deduction from the index. The band name is drawn from the framework's own scale and is distinct from the ratings the registries themselves assign to individual substances, which are shown per component below. A single heavily rated component and several lightly rated ones can produce the same band, so the component table is the more precise reading of the two.

Nutri-Score assigned its lowest band to this label. The algorithm reserves that grade for nutrition panels where the values it penalises sit well above the components it credits. The two systems on this page measure genuinely different things: a product can hold this grade while carrying no additive flagged by the registries screened below, and a product graded well can carry several. Neither reading substitutes for the other, and the per-component table is where the additive picture is set out.

This label parsed into a long component list. Where many entries are screened at once, the composite tends to reflect the overall mix of registry ratings returned rather than the rating of any one entry. Longer declarations also carry more sub-listed and compound entries, where a parenthetical group is resolved into its parts, so the parsed count can exceed what a reader counts on the packaging.

Cross-brand screening score neighbourhood

1. Hershey's Kisses Cereal: 0/100 · 0% of the leader · rank #11. Hershey's Kisses Cereal0/1002. Marshmallow Blondie Soft Baked Treats, Marshmallow Blondie: 0/100 · 0% of the leader · rank #22. Marshmallow Blondie Soft …0/1003. Snack Mix, Hot & Spicy: 0/100 · 0% of the leader · rank #33. Snack Mix, Hot & Spicy0/1004. Cheddar Chex Mix: 0/100 · 0% of the leader · rank #44. Cheddar Chex Mix0/1005. Potato Chips, Cheddar: 0/100 · 0% of the leader · rank #55. Potato Chips, Cheddar0/100
Nearest cross-brand screening scores for Hershey's Kisses Cereal (0/100 on 31 parsed ingredients).
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

Hershey's Kisses Cereal
0/100
Marshmallow Blondie Soft Baked Treats, Marshmallow Blondie
0/100
Snack Mix, Hot & Spicy
0/100
Cheddar Chex Mix
0/100
Potato Chips, Cheddar
0/100

How It Compares to Its Category

Among the 78,450 products we've scored in the Plant-based foods and beverages category, the average safety score is 97.7/100. Hershey's Kisses Cereal scores 97.7 points below that category average (0/100 vs. 97.7/100), so it is a comparatively weaker pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Plant-based foods and beverages products

Hershey's Kisses Cereal lists 31 ingredients on its label

31 92nd percentile a longer ingredient list than 92% of the 63,434 products we track

0–2: 3,907 products (6%). Below this entry. 2–4: 7,921 products (12%). Below this entry. 4–6: 8,845 products (14%). Below this entry. 6–8: 7,032 products (11%). Below this entry. 8–10: 6,320 products (10%). Below this entry. 10–12: 4,190 products (7%). Below this entry. 12–14: 3,449 products (5%). Below this entry. 14–16: 3,051 products (5%). Below this entry. 16–18: 2,493 products (4%). Below this entry. 18–20: 2,053 products (3%). Below this entry. 20–22: 1,808 products (3%). Below this entry. 22–24: 1,758 products (3%). Below this entry. 24–26: 1,623 products (3%). Below this entry. 26–28: 1,606 products (3%). Below this entry. 28–30: 1,360 products (2%). Below this entry. 30–32: 1,198 products (2%). This entry sits in this band. 32–34: 1,081 products (2%). Above this entry. 34–36: 901 products (1%). Above this entry. 36–38: 649 products (1%). Above this entry. 38–40: 534 products (1%). Above this entry. 40–42: 1,655 products (3%). Above this entry. This product 0 42 every published Plant-based foods and beverages product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

63,434 products, bucketed in bands of 2. This entry: 31 (92nd percentile). Data current as of July 2026.

0–2
3,907 products (6%)
2–4
7,921 products (12%)
4–6
8,845 products (14%)
6–8
7,032 products (11%)
8–10
6,320 products (10%)
10–12
4,190 products (7%)
12–14
3,449 products (5%)
14–16
3,051 products (5%)
16–18
2,493 products (4%)
18–20
2,053 products (3%)
20–22
1,808 products (3%)
22–24
1,758 products (3%)
24–26
1,623 products (3%)
26–28
1,606 products (3%)
28–30
1,360 products (2%)
30–32
1,198 products (2%)
32–34
1,081 products (2%)
34–36
901 products (1%)
36–38
649 products (1%)
38–40
534 products (1%)
40 and above
1,655 products (3%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 63,434 Plant-based foods and beverages products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

How the 0/100 score is built

Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (5 flagged of 31 labeled). The floor is 0 when deductions exceed 100.

1
Whole Grain Corn
2
Sugar
Sweetener
Cut Back
3
Corn Meal
4
Corn Syrup
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, HUMECTANT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, TEXTURIZER
Cut Back GRAS
5
Hershey's Cocoa Processed With Alkali
6
Unsweetened Chocolate
7
Canola Oil
8
Salt
Flavoring
Cut Back
9
Caramel Coloring
Coloring
Avoid Approved (color additive, GRAS)
10
Red 40
Avoid Approved (certified color)
11
Yellow 5
Avoid Approved (certified color)
12
Yellow 6
Avoid Approved (certified color)
13
Blue 1
Caution Approved (certified color)
14
Tricalcium Phosphate
15
Natural Flavor
16
Calcium Carbonate
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FORMULATION AID, HUMECTANT, LEAVENING AGENT, LUBRICANT OR RELEASE AGENT, MASTICATORY SUBSTANCE, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID
GRAS
17
Vitamin C
18
Sodium Ascorbate
ANTIOXIDANT, COLOR OR COLORING ADJUNCT, DOUGH STRENGTHENER, FLOUR TREATING AGENT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, OXIDIZING OR REDUCING AGENT, PROCESSING AID, SURFACE-FINISHING AGENT
GRAS
19
Iron And Zinc
20
Mineral Nutrients
21
B Vitamin
22
Niacinamide
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
23
Vitamin B
24
Pyridoxine Hydrochloride
NUTRIENT SUPPLEMENT
GRAS
25
Thiamin Mononitrate
26
Vitamin A
NUTRIENT SUPPLEMENT
GRAS
27
Palmitate
28
Vitamin B2
29
Riboflavin
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
30
Folic Acid
NUTRIENT SUPPLEMENT
Approved
31
Vitamin D3

Full Ingredient List

whole grain corn, sugar, corn meal, corn syrup, hershey's cocoa processed with alkali, unsweetened chocolate, canola oil, salt, caramel color, red 40, yellow 5, yellow 6, blue 1, tricalcium phosphate, natural flavor, trisodium phosphate. vitamins and minerals: calcium carbonate, vitamin c (sodium ascorbate), iron and zinc (mineral nutrients), a b vitamin (niacinamide), vitamin b, (pyridoxine hydrochloride), vitamin b, (thiamin mononitrate), vitamin a (palmitate), vitamin b2 (riboflavin), vitamin b2, a b vitamin (folic acid), vitamin d3.

Categories

Plant-based foods and beverages Plant-based foods Breakfasts Cereals and potatoes Cereals and their products Breakfast cereals

Lower-score cross-brand comparables for Hershey's Kisses Cereal

Neighbours outside General Mills in the same lower screening band as Hershey's Kisses Cereal (0/100). The 5 same-brand links above stay within General Mills; these peers cross brands.

Follow the flagged-label evidence

Follow the flagged-label evidence

Yellow 6 is the first flagged ingredient selected from Hershey's Kisses Cereal's parsed label. Start with that ingredient’s source context, then compare the rest of this 31-ingredient record.

  • Inspect the FDA SAFFA and CSPI context attached to Yellow 6. Open Yellow 6
  • Compare Hershey's Kisses Cereal's 5 flagged ingredients with a product from the same score neighbourhood. Compare labels
  • Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0016000157019: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.