Safe

the BETTER BREAKFAST BAR

by Member's Mark

Open Food Facts label for barcode 0193968303433 · Member's Mark · Snacks. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0193968303433 · Serving size 40g

The verdict

the BETTER BREAKFAST BAR by Member's Mark scores 100/100 in PlainFoodSafe's ingredient screening. We compared its 37 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 0 ingredients are flagged for caution. The source parser split this into a very long 37-component record, beginning with Whole Wheat Flour, Strawberry Filling, Glucose-fructose Wheat Syrup. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

100/100
Safe safety score
0
None flagged · of 37 analyzed
Group 4
Ultra-processed
C
Nutri-Score nutrition grade

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

68/100

Grade B-

Ingredient Safety

100/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

C

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

68303433 · Open Food Facts · July 2026

the BETTER BREAKFAST BAR label screening desk

SCORE-SAFE 100/100 FLAG-CLEAN 0 flagged LEN-DENSE 37 ing. REG-PART 38% reg. NOVA-G4 G4 ultra NUTRI-C Nutri-C RANK-SHORT Len top 12% LEAD-RARE Grape Color Extract PHOTO-FINISH Cacao · ±0 BOOK-OFF …303433 · July 2026

14 of 37 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Grape Color Extract). Source sheet 68303433 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Cacao · Nearest score peer is Cacao at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

Within the four-tier shelf-label framework this site publishes, the composite for this product falls in the highest band. That band is defined by a threshold on the derived score alone: it is where labels land once components carrying caution-or-worse registry ratings contribute little or nothing to the deduction. The band is a summary of what the screened registries return for the components that were parsed, so it inherits their coverage gaps — a component absent from both registries neither raises nor lowers the figure. The threshold and the weighting behind it are set out on the methodology page.

Nutri-Score settled on its middle grade here, the band the algorithm produces when the penalty and credit sides of its nutrient ledger come out close to balanced. A mid-scale grade is a statement about the panel as a whole rather than about any single nutrient, and products arrive at it by very different routes: a moderate profile across every term, or high marks on some offset by heavy penalties on others. The grade is computed separately from the ingredient screen below and the two are not comparable measures.

The declared list is among the longer ones in this catalogue. A component set this wide means the screen returns many individual ratings, and the composite accumulates a large number of small contributions instead of turning on a handful of entries. At this length the per-component table below is substantially more informative than the single figure, because the figure compresses a great deal of variation into one number.

Cross-brand screening score neighbourhood

1. the BETTER BREAKFAST BAR: 100/100 · 100% of the leader · rank #11. the BETTER BREAKFAST BAR100/1002. Cacao: 100/100 · 100% of the leader · rank #22. Cacao100/1003. Mixed Apple Slices: 100/100 · 100% of the leader · rank #33. Mixed Apple Slices100/1004. Whole Milk Honey Vanilla Greek Yogurt: 100/100 · 100% of the leader · rank #44. Whole Milk Honey Vanilla …100/1005. Peppered Beef Jerky, Peppered: 100/100 · 100% of the leader · rank #55. Peppered Beef Jerky, Pepp…100/100
High-band neighbours for the BETTER BREAKFAST BAR (100/100) outside Member's Mark.
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

the BETTER BREAKFAST BAR
100/100
Cacao
100/100
Mixed Apple Slices
100/100
Whole Milk Honey Vanilla Greek Yogurt
100/100
Peppered Beef Jerky, Peppered
100/100

How It Compares to Its Category

Among the 88,006 products we've scored in the Snacks category, the average safety score is 86.1/100. the BETTER BREAKFAST BAR scores 13.9 points above that category average (100/100 vs. 86.1/100), so it is a comparatively strong pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Snacks products

the BETTER BREAKFAST BAR lists 37 ingredients on its label

37 88th percentile a longer ingredient list than 88% of the 81,477 products we track

0–2: 275 products (0%). Below this entry. 2–4: 2,901 products (4%). Below this entry. 4–6: 4,248 products (5%). Below this entry. 6–8: 5,408 products (7%). Below this entry. 8–10: 5,486 products (7%). Below this entry. 10–12: 5,840 products (7%). Below this entry. 12–14: 6,252 products (8%). Below this entry. 14–16: 6,724 products (8%). Below this entry. 16–18: 6,221 products (8%). Below this entry. 18–20: 5,168 products (6%). Below this entry. 20–22: 4,508 products (6%). Below this entry. 22–24: 3,809 products (5%). Below this entry. 24–26: 3,567 products (4%). Below this entry. 26–28: 2,829 products (3%). Below this entry. 28–30: 2,282 products (3%). Below this entry. 30–32: 1,905 products (2%). Below this entry. 32–34: 1,715 products (2%). Below this entry. 34–36: 1,572 products (2%). Below this entry. 36–38: 1,417 products (2%). This entry sits in this band. 38–40: 1,284 products (2%). Above this entry. 40–42: 8,066 products (10%). Above this entry. This product 0 42 every published Snacks product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

81,477 products, bucketed in bands of 2. This entry: 37 (88th percentile). Data current as of July 2026.

0–2
275 products (0%)
2–4
2,901 products (4%)
4–6
4,248 products (5%)
6–8
5,408 products (7%)
8–10
5,486 products (7%)
10–12
5,840 products (7%)
12–14
6,252 products (8%)
14–16
6,724 products (8%)
16–18
6,221 products (8%)
18–20
5,168 products (6%)
20–22
4,508 products (6%)
22–24
3,809 products (5%)
24–26
3,567 products (4%)
26–28
2,829 products (3%)
28–30
2,282 products (3%)
30–32
1,905 products (2%)
32–34
1,715 products (2%)
34–36
1,572 products (2%)
36–38
1,417 products (2%)
38–40
1,284 products (2%)
40 and above
8,066 products (10%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 81,477 Snacks products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

1
Whole Wheat Flour
2
Strawberry Filling
3
Glucose-fructose Wheat Syrup
4
Sugar
Sweetener
Cut Back
5
Glycerin
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, HUMECTANT, MASTICATORY SUBSTANCE, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
Safe GRAS
6
Strawberry Puree
7
Oatmeal
8
Dextrose
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, HUMECTANT, LUBRICANT OR RELEASE AGENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER
Cut Back GRAS
9
Strawberry Juice Concentrate
10
Pectin
EMULSIFIER OR EMULSIFIER SALT, FIRMING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
Safe GRAS
11
Grape Color Extract
COLOR OR COLORING ADJUNCT
Color Additive
12
Malic Acid
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, PH CONTROL AGENT, SYNERGIST
Safe GRAS
13
Citric Acid
ANTIMICROBIAL AGENT, ANTIOXIDANT, ENZYME, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, LEAVENING AGENT, PH CONTROL AGENT, SEQUESTRANT, SOLVENT OR VEHICLE, SURFACE-ACTIVE AGENT
Safe GRAS
14
Sodium Citrate
15
Calcium Citrate
FIRMING AGENT, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, SEQUESTRANT
GRAS
16
Natural Flavor
17
Organic Raw Buckwheat Groats
18
Rapeseed Oil
19
Isomaltulose
20
Dried Cranberries
21
Dried Cranberries
22
Cranberry Powder
23
Sunflower Oil
24
Inulin
Other
Safe
25
Corn Starch
26
Rice Flour
27
Raisins
28
Oat Flakes
29
Salt
Flavoring
Cut Back
30
Wheat Gluten
FIRMING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS
31
Rapeseed Lecithin
32
Malted Wheat Flour
33
Ammonium Bicarbonate
DOUGH STRENGTHENER, LEAVENING AGENT, PH CONTROL AGENT, TEXTURIZER
GRAS
34
Skim Milk
35
Sodium Bicarbonate
EMULSIFIER OR EMULSIFIER SALT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID, SOLVENT OR VEHICLE
GRAS
36
Egg
37
Wheat Starch
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS

Full Ingredient List

Whole wheat flour, strawberry filling (glucose-fructose wheat syrup, sugar, glycerin, strawberry puree, oatmeal, dextrose, strawberry juice concentrate, pectin, grape color extract, malic acid, citric acid, sodium citrate, calcium citrate, natural flavor), buckwheat groats, rapeseed oil, sugar, isomaltulose, dried cranberries (cranberries, sugar, cranberry powder, sunflower oil), glycerin, inulin, corn starch, rice flour, raisins, oat flakes, salt, wheat gluten, rapeseed lecithin, malted wheat flour, natural flavor, ammonium bicarbonate, skim milk, sodium bicarbonate, egg, wheat starch, citric acid.

Other products containing Glucose-fructose Wheat Syrup

Glucose-fructose Wheat Syrup is the least common ingredient on this label, appearing in 5 products across the catalog. See its safety profile.

Categories

Snacks Sweet snacks Biscuits and cakes Biscuits and crackers Biscuits

High-score cross-brand comparables for the BETTER BREAKFAST BAR

Neighbours outside Member's Mark with screening scores in the same high band as the BETTER BREAKFAST BAR (100/100 here). The 5 same-brand links above stay within Member's Mark; these peers cross brands.

Read the longer label in layers

Read the longer label in layers

the BETTER BREAKFAST BAR has a longer ingredient list than 88% of its Snacks category comparison set. Use the ingredient table before relying on its single screening score.

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0193968303433: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.