Avoid

Crest premium

Open Food Facts label for barcode 0037000670667. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0037000670667

The verdict

Crest premium scores 40/100 in PlainFoodSafe's ingredient screening. We compared its 22 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 4 ingredients are flagged for caution. The 22-component label is layered, beginning with Purpose Sodium Fluoride 0.243%, 0.15% W/v Fluoride Ion, Continued. Start with any flagged rows, then check the nutrition grade and serving size instead of treating one roll-up score as the whole decision. This is not a recall, allergy, medical, or dietary-safety determination.

40/100
Avoid safety score
4
Many flagged · of 22 analyzed
Group 4
Ultra-processed
0037000670667
Barcode (UPC/EAN)

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

30/100

Grade F

Ingredient Safety

40/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

N/A

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

00670667 · Open Food Facts · July 2026

Crest premium label screening desk

SCORE-AVOID 40/100 FLAG-MANY 4 flagged LEN-LAYERED 22 ing. REG-PART 45% reg. NOVA-G4 G4 ultra NUTRI-UNK Nutri n/a RANK-MID Len top 25% LEAD-FLAG Saccharin PHOTO-SOLO No peers BOOK-OFF …670667 · July 2026

10 of 22 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Saccharin). Source sheet 00670667 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology

Screening model notes

How Nutri-Score, NOVA, and list length read this record

The composite for this product falls in the lowest of the four bands. That is where labels land when registry-rated components drive the greater part of the deduction from the index. The band name is drawn from the framework's own scale and is distinct from the ratings the registries themselves assign to individual substances, which are shown per component below. A single heavily rated component and several lightly rated ones can produce the same band, so the component table is the more precise reading of the two.

No Nutri-Score grade is present for this record in the OpenFoodFacts snapshot this page is built from. The nutritional dimension is absent rather than assessed and withheld: the grade depends on a complete declared nutrition panel, and community-contributed records vary in how much of that panel they carry. Nothing about the missing grade implies anything either way about the panel itself. The screen below covers additive ratings only and does not depend on the nutrition figures.

This label parsed into a long component list. Where many entries are screened at once, the composite tends to reflect the overall mix of registry ratings returned rather than the rating of any one entry. Longer declarations also carry more sub-listed and compound entries, where a parenthetical group is resolved into its parts, so the parsed count can exceed what a reader counts on the packaging.

Ingredient-list length vs every product we publish

Crest premium lists 22 ingredients on its label

22 75th percentile a longer ingredient list than 75% of the 359,392 products we track

0–2: 6,050 products (2%). Below this entry. 2–4: 24,522 products (7%). Below this entry. 4–6: 31,054 products (9%). Below this entry. 6–8: 30,981 products (9%). Below this entry. 8–10: 31,618 products (9%). Below this entry. 10–12: 29,943 products (8%). Below this entry. 12–14: 28,403 products (8%). Below this entry. 14–16: 27,417 products (8%). Below this entry. 16–18: 24,508 products (7%). Below this entry. 18–20: 19,062 products (5%). Below this entry. 20–22: 14,679 products (4%). Below this entry. 22–24: 12,238 products (3%). This entry sits in this band. 24–26: 10,830 products (3%). Above this entry. 26–28: 9,344 products (3%). Above this entry. 28–30: 7,955 products (2%). Above this entry. 30–32: 6,753 products (2%). Above this entry. 32–34: 5,918 products (2%). Above this entry. 34–36: 5,282 products (1%). Above this entry. 36–38: 4,531 products (1%). Above this entry. 38–40: 4,063 products (1%). Above this entry. 40–42: 24,241 products (7%). Above this entry. This product 0 42 every published product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

359,392 products, bucketed in bands of 2. This entry: 22 (75th percentile). Data current as of July 2026.

0–2
6,050 products (2%)
2–4
24,522 products (7%)
4–6
31,054 products (9%)
6–8
30,981 products (9%)
8–10
31,618 products (9%)
10–12
29,943 products (8%)
12–14
28,403 products (8%)
14–16
27,417 products (8%)
16–18
24,508 products (7%)
18–20
19,062 products (5%)
20–22
14,679 products (4%)
22–24
12,238 products (3%)
24–26
10,830 products (3%)
26–28
9,344 products (3%)
28–30
7,955 products (2%)
30–32
6,753 products (2%)
32–34
5,918 products (2%)
34–36
5,282 products (1%)
36–38
4,531 products (1%)
38–40
4,063 products (1%)
40 and above
24,241 products (7%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. No category with enough published products was available for this record, so the comparison runs against the whole published catalogue.

Ingredient Safety Analysis

How the 40/100 score is built

Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (4 flagged of 22 labeled). The floor is 0 when deductions exceed 100.

1
Purpose Sodium Fluoride 0.243%
2
0.15% W/v Fluoride Ion
3
Continued
4
Ask A Dentist Inactive Ingredients Sorbitol
5
Water
6
Hydrated Silica
7
Disodium Pyrophosphate
8
Natural Flavor
9
Sodium Lauryl Sulfate
EMULSIFIER OR EMULSIFIER SALT, SURFACE-ACTIVE AGENT
Approved
10
Sodium Hydroxide
COLOR OR COLORING ADJUNCT, DOUGH STRENGTHENER, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FLOUR TREATING AGENT, FUMIGANT, OXIDIZING OR REDUCING AGENT, PH CONTROL AGENT, PROCESSING AID, WASHING OR SURFACE REMOVAL AGENT
GRAS
11
Alcohol
12
Saccharin
NON-NUTRITIVE SWEETENER
Avoid Approved
13
Xanthan Gum
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, FORMULATION AID, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
Approved
14
Glycerin
ANTICAKING AGENT OR FREE-FLOW AGENT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, HUMECTANT, MASTICATORY SUBSTANCE, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
Safe GRAS
15
Poloxamer 407
16
Carbomer
17
Polysorbate 80
COLOR OR COLORING ADJUNCT, EMULSIFIER OR EMULSIFIER SALT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-ACTIVE AGENT
Caution Approved
18
Sodium Benzoate
ANTIMICROBIAL AGENT, ANTIOXIDANT, COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FUMIGANT, PH CONTROL AGENT, SURFACE-ACTIVE AGENT
Certain People Should Avoid GRAS
19
Cetylpyridinium Chloride
20
Sodium Benzoate
ANTIMICROBIAL AGENT, ANTIOXIDANT, COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FUMIGANT, PH CONTROL AGENT, SURFACE-ACTIVE AGENT
Certain People Should Avoid GRAS
21
Titanium Dioxide
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, HUMECTANT, PROCESSING AID, SURFACE-FINISHING AGENT, TRACER
Avoid Prior Sanctioned
22
Blue 1
Caution Approved (certified color)

Full Ingredient List

Purpose Sodium fluoride 0.243% (0.15% w/v fluoride ion)...................Anticavity toothpaste Use helps protect against cavities Warning Keep out of reach of children under 6 yrs. of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away. . Directions adults and children 2 yrs. & older: brush teeth thoroughly after meals or at least twice a day or use as directed by a dentist Meets ASTM Drug Facts (continued) do not swallow WAGONER. CK ⚫to minimize swallowing use a pea-sized amount in children under 6 yrs. ⚫supervise children's brushing until good habits are established ⚫ children under 2 yrs.: ask a dentist Inactive ingredients sorbitol, water, hydrated silica, disodium pyrophosphate, flavor, sodium lauryl sulfate, sodium hydroxide, alcohol (0.7%), sodium saccharin, xanthan gum, glycerin, poloxamer 407, carbomer, polysorbate 80, sodium benzoate, cetylpyridinium chloride, benzoic acid, titanium dioxide, blue 1, yellow 5 Questions? 1-800-492-7378 ^Helps prevent plaque bacteria that can cause gingivitis; among stannous fluoride toothpastes vs sodium fluoride. *in laboratory tests P&G www.pg.com DISTR. BY PROCTER & GAMBLE CINCINNATI, OH 45202 www.crest.com © 2023 P&G Patents: www.pg.com/patents then teeth www.unarco.com GAM'S CLUB Active Fluoride Fights Cav

Follow the flagged-label evidence

Follow the flagged-label evidence

Saccharin is the first flagged ingredient selected from Crest premium's parsed label. Start with that ingredient’s source context, then compare the rest of this 22-ingredient record.

  • Inspect the FDA SAFFA and CSPI context attached to Saccharin. Open Saccharin
  • Compare Crest premium's 4 flagged ingredients with a product from the same score neighbourhood. Compare labels
  • Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0037000670667: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.