Private Selection
Open Food Facts brand roll-up for Private Selection, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.
The short answer
Private Selection averages 96.6/100 across the 618 of 1,604 tracked products that carry an ingredient list, and 20.7% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.
- 96.6/100
- average ingredient-screening score across 618 scored products
- 1,604
- tracked products in this brand roll-up
- 20.7%
- scored products with at least one flagged ingredient
- 69.4%
- of NOVA-classified products that are ultra-processed (Group 4)
Source snapshot current as of September 2026; open individual products before making a product-specific decision.
Portfolio reading
Use the distribution, then open the outliers
With 1,604 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Sour gourmet jelly beans; Private selection, chewy confections crafted with real cherry juice, cherry jellies collection; Gourmet Jelly Beans; 20.7% of records contain at least one flagged ingredient while the overall mean is 96.6/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.
Catalog evidence
Ingredient-list coverage comes before the score
Only 618 of 1,604 tracked Private Selection records (38.5%) include an ingredient list. The remaining 986 cannot be screened, so the 96.6/100 mean describes the labelled subset rather than the whole brand.
Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.
What the Data Says About Private Selection
Private Selection: 1,604 products tracked, 618 with an ingredient list, avg safety score 96.6/100, 20.7% of those scored products has at least one flagged ingredient.
Because ingredient lists cover only 38.5% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →
Among the 804 brands with 50+ products (the typical brand in that group flags 18% of its catalog), Private Selection's 20.7% flagged share is 2.7 points above that cohort median.
Processing mix (NOVA)
Private Selection processing intensity
Private Selection's NOVA-classified set is 558 products: 69.4% ultra-processed (Group 4, 387 items) with Group 4 (ultra-processed) largest at 387. That ultra-processed share sits 8.9 points below the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.
Shelf mix
Where Private Selection shows up in Open Food Facts
In Open Food Facts shelf labels, Private Selection concentrates in Plant-based foods and beverages (127, 45% of this top-five); Condiments (52); Desserts (37); Snacks (33); Dairies (31).
Average score by leading shelf label
| Shelf | Scored n | Avg | Flagged |
|---|---|---|---|
| Plant-based foods and beverages | 92 | 98.7/100 | 10.9% |
| Condiments | 43 | 98.7/100 | 14% |
| Desserts | 28 | 90.7/100 | 64.3% |
| Dairies | 24 | 99.6/100 | 8.3% |
| Snacks | 23 | 83.5/100 | 43.5% |
Cohort context
Flagged-ingredient share among large brands
Private Selection's 20.7% flagged share is measured across 618 scored products. The chart places that rate against the 50 brands with 50+ scored products in this snapshot, the same qualifying cohort used on the rankings page.
Private Selection flagged share vs large-brand cohort
20.7% of scored products carry at least one flagged ingredient
21% 0th percentile is at or above the flagged share of 0% of the 50 qualifying brands we track
Each bar is a band; taller bars hold more qualifying brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0%–10%
- 0 qualifying brands (0%)
- 10%–20%
- 0 qualifying brands (0%)
- 20%–30%
- 0 qualifying brands (0%)
- 30%–40%
- 0 qualifying brands (0%)
- 40%–50%
- 0 qualifying brands (0%)
- 50%–60%
- 0 qualifying brands (0%)
- 60%–70%
- 0 qualifying brands (0%)
- 70%–80%
- 3 qualifying brands (6%)
- 80%–90%
- 25 qualifying brands (50%)
- 90% and above
- 22 qualifying brands (44%)
Source Open Food Facts × FDA SAFFA × CSPI · September 2026
Portfolio shape
How scores cluster inside this brand
The brand average (96.6/100) summarizes 618 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.
Private Selection product score distribution
Brand average 96.6/100 across 618 scored products
97 16th percentile sits above 16% of the 618 scored products we track
Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0–10
- 3 scored products (0%)
- 30–40
- 1 scored products (0%)
- 40–50
- 1 scored products (0%)
- 50–60
- 8 scored products (1%)
- 60–70
- 1 scored products (0%)
- 70–80
- 7 scored products (1%)
- 80–90
- 48 scored products (8%)
- 90–100
- 59 scored products (10%)
- 100 and above
- 490 scored products (79%)
Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026
Private Selection relies most on Carrageenan, an industry staple
Across the 618 Private Selection products scored here, Carrageenan appears in 45. It is used by 2,390 other brands in this database (6.8% of them), so its presence says more about the category than about this brand. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.
| Flagged ingredient | Private Selection products | Why it is flagged |
|---|---|---|
| Carrageenan | 45 | Concern recorded by a review body; no ban cited |
| Sodium Nitrite | 40 | Preservative with a recorded concern |
| Caramel Coloring | 26 | Restricted: California (Prop 65 warning for 4-MEI) |
| Blue 1 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Red 40 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Sucralose | 8 | Concern recorded by a review body; no ban cited |
| BHT | 6 | Preservative with a recorded concern |
| BHA | 5 | Restricted: California (warning required under Prop 65) |
Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.
Visible product sample
Label complexity does not determine the screening result
Each point is one of the 50 concern-sorted Private Selection records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (22.5 ingredients and 85/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.
- Shown records
- 50
- Median label
- 22.5 ingredients
- Median score
- 85/100
The outlined point is Sour gourmet jelly beans, the displayed record with the most flagged ingredients (11). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.
Read the plotted values
- Sour gourmet jelly beans: 25 resolved ingredients, 0/100, 11 flagged.
- Private selection, chewy confections crafted with real cherry juice, cherry jellies collection: 20 resolved ingredients, 0/100, 7 flagged.
- Gourmet Jelly Beans: 21 resolved ingredients, 0/100, 4 flagged.
- Bacon & Aged Cheddar Mac & Cheese Sauce, Bacon & Aged Cheddar: 56 resolved ingredients, 70/100, 4 flagged.
- Key Lime Fruit Filling: 14 resolved ingredients, 35/100, 3 flagged.
- Black raspberry dark chocolate chunk ice cream: 24 resolved ingredients, 45/100, 3 flagged.
- Deli Sliced Genoa Salami: 12 resolved ingredients, 55/100, 3 flagged.
- Old World Genoa Salami Deli Sliced: 12 resolved ingredients, 55/100, 3 flagged.
- Old World Hard Salami Deli Sliced: 14 resolved ingredients, 55/100, 3 flagged.
- Hard Salami: 13 resolved ingredients, 55/100, 3 flagged.
- Old World Turkey Pepperoni Cracker Cuts: 11 resolved ingredients, 55/100, 3 flagged.
- Black raspberry chocolate chunk ice cream: 23 resolved ingredients, 50/100, 2 flagged.
- Raspberry Vinaigrette: 19 resolved ingredients, 50/100, 2 flagged.
- Lite Raspberry Vinaigrette: 21 resolved ingredients, 50/100, 2 flagged.
- Real crab roll: 25 resolved ingredients, 60/100, 2 flagged.
- Denali Mint Moose Tracks Ice Cream: 23 resolved ingredients, 70/100, 2 flagged.
- Maine blueberry belgian waffle cone ice cream: 56 resolved ingredients, 70/100, 2 flagged.
- Old World Charcuterie Trio: 28 resolved ingredients, 70/100, 2 flagged.
- Bacon & Gouda Egg Frittatas: 41 resolved ingredients, 80/100, 2 flagged.
- Smoked Flavored Cherry & Cheddar Salad Bowl with Pork & Bacon: 60 resolved ingredients, 80/100, 2 flagged.
- Private selection, salted caramel brownies: 59 resolved ingredients, 90/100, 2 flagged.
- Classic country vanilla ice cream: 15 resolved ingredients, 90/100, 2 flagged.
- Brown butter bourbon truffle ice cream: 37 resolved ingredients, 90/100, 2 flagged.
- New York Style Cheesecake, White Chocolate Flavored Raspberry: 67 resolved ingredients, 90/100, 2 flagged.
- Cheesecake: 18 resolved ingredients, 90/100, 2 flagged.
- Winter’s Basket Fudge Dipped Pepperment Soft Batch Cookies: 44 resolved ingredients, 75/100, 1 flagged.
- Private selection, tart cherry & white peach fruit filling, michigan cherries blended with california peaches: 7 resolved ingredients, 75/100, 1 flagged.
- Private selection, california lemon fruit filling, sweetly sour lemon: 10 resolved ingredients, 75/100, 1 flagged.
- Four Wheat Whole Grain Wide Pan Bread: 26 resolved ingredients, 85/100, 1 flagged.
- All-Beef Hot Dogs made with Premium Beef: 11 resolved ingredients, 85/100, 1 flagged.
- Sugar Free 100% Whole Wheat Sliced Wide Pan Bread: 15 resolved ingredients, 85/100, 1 flagged.
- Cranberry walnut apple steel-cut rolled oatmeal: 22 resolved ingredients, 85/100, 1 flagged.
- Chocolate Chunk Deep Dish Cookie, Chocolate Chunk: 28 resolved ingredients, 85/100, 1 flagged.
- Original Bbq Recipe Seasoned Pork Belly Bites, Original Bbq Recipe: 18 resolved ingredients, 85/100, 1 flagged.
- Old World Deli Sliced Pepperoni: 12 resolved ingredients, 85/100, 1 flagged.
- Old World Cracker Cut Pepperoni: 12 resolved ingredients, 85/100, 1 flagged.
- Brioche Buns: 32 resolved ingredients, 85/100, 1 flagged.
- Sandwhich Buns: 20 resolved ingredients, 85/100, 1 flagged.
- Country Style Potato Extra Large Enriched Sandwich Buns: 25 resolved ingredients, 85/100, 1 flagged.
- Artisan Style Brioche Thick Cut Bread: 26 resolved ingredients, 85/100, 1 flagged.
- Country Style Potato Enriched Hot Dog Buns: 32 resolved ingredients, 85/100, 1 flagged.
- Carmel Cashew Snack Mix: 49 resolved ingredients, 85/100, 1 flagged.
- Spicy Salami, ‘Nduja Sausage & Burrata Pizza: 29 resolved ingredients, 85/100, 1 flagged.
- Everything Bagel fried egg Black Forest ham and cheddar: 42 resolved ingredients, 85/100, 1 flagged.
- Stuffed Croissant: Black Forest Ham: 33 resolved ingredients, 85/100, 1 flagged.
- Thin Sliced Serrano Ham: 6 resolved ingredients, 85/100, 1 flagged.
- Thin Sliced Iberico Ham: 7 resolved ingredients, 85/100, 1 flagged.
- Extra Thick Center Cut Bacon: 6 resolved ingredients, 85/100, 1 flagged.
- Honey oat sliced wide pan bread: 29 resolved ingredients, 85/100, 1 flagged.
- Naturally Hardwood Classic Smoked Sausage Made With Pork & Beef Coarse Grind: 10 resolved ingredients, 85/100, 1 flagged.
Products by Private Selection
Showing 50 display-quality records, sorted by concern level (most flagged first); 1,554 tracked records with unusable upstream names remain in the aggregate but are not shown.
Nationwide brands with similar catalog profiles
Two PlainFoodSafe-derived peer sets for Private Selection: closest on tracked product count (1,604 here) and closest on average ingredient screening score (96.6/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.
Similar product count
Nearest other brands by Open Food Facts product count (floored at ≥50).
Similar average screening score
Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.
Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.
Frequently Asked Questions
Is Private Selection food safe? ▼
Private Selection has an average safety score of 97/100 across the 618 of 1604 tracked products that carry an ingredient list. 20.7% of those contain flagged ingredients.
How many Private Selection products are tracked? ▼
Our database tracks 1,604 Private Selection products. 618 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 986 cannot be scored from this snapshot.
How processed is the Private Selection catalog? ▼
Private Selection has 558 NOVA-classified products; 69.4% are ultra-processed (Group 4, 387 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.
Which shelves dominate the Private Selection catalog? ▼
In Open Food Facts shelf labels, Private Selection concentrates in Plant-based foods and beverages (127, 45% of this top-five); Condiments (52); Desserts (37); Snacks (33); Dairies (31).
Does Private Selection use artificial dyes? ▼
Open the individual product pages below to see which Private Selection items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.
What to do with this Private Selection profile
Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.
- Start with Sour gourmet jelly beans, the displayed product with the most flagged ingredients (11) in this sample. Open the outlier product
- Carrageenan appears in 45 scored Private Selection products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
- Compare Private Selection's 96.6/100 average and 20.7% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
- Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology
A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.
Citation & disclaimer notes
Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.
Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.
