Safe

Essential

by Bubs

Open Food Facts label for barcode 0860006764579 · Bubs · Baby foods. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 0860006764579 · Serving size 145ml

The verdict

Essential by Bubs scores 100/100 in PlainFoodSafe's ingredient screening. We compared its 56 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 0 ingredients are flagged for caution. The source parser split this into a very long 56-component record, beginning with Demineralised Cow's Milk Whey Powder, Whole Cow's Milk Powder, Vegetable Oil Blend. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

100/100
Safe safety score
0
None flagged · of 56 analyzed
Group 4
Ultra-processed
0860006764579
Barcode (UPC/EAN)

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

70/100

Grade B

Ingredient Safety

100/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

N/A

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

06764579 · Open Food Facts · July 2026

Essential label screening desk

SCORE-SAFE 100/100 FLAG-CLEAN 0 flagged LEN-DENSE 56 ing. REG-PART 39% reg. NOVA-G4 G4 ultra NUTRI-NA Nutri n/a RANK-SHORT Len top 3% LEAD-RARE Vitamin K PHOTO-FINISH Swiss Miss Hot · ±0 BOOK-OFF …764579 · July 2026

22 of 56 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: Vitamin K). Source sheet 06764579 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Swiss Miss Hot Chocolate · Nearest score peer is Swiss Miss Hot Chocolate at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

Within the four-tier shelf-label framework this site publishes, the composite for this product falls in the highest band. That band is defined by a threshold on the derived score alone: it is where labels land once components carrying caution-or-worse registry ratings contribute little or nothing to the deduction. The band is a summary of what the screened registries return for the components that were parsed, so it inherits their coverage gaps — a component absent from both registries neither raises nor lowers the figure. The threshold and the weighting behind it are set out on the methodology page.

Nutri-Score is not defined for this product's category. The model excludes certain categories by design — among them plain waters, herbs, teas and coffees, and some single-ingredient products — rather than attempting a grade and failing. No nutritional band therefore accompanies the additive screen on this page, and its absence is a property of the category rather than a finding about this particular label. The registry screen below is unaffected by the exclusion and covers additive ratings as normal.

The declared list is among the longer ones in this catalogue. A component set this wide means the screen returns many individual ratings, and the composite accumulates a large number of small contributions instead of turning on a handful of entries. At this length the per-component table below is substantially more informative than the single figure, because the figure compresses a great deal of variation into one number.

Cross-brand screening score neighbourhood

1. Essential: 100/100 · 100% of the leader · rank #11. Essential100/1002. Swiss Miss Hot Chocolate: 100/100 · 100% of the leader · rank #22. Swiss Miss Hot Chocolate100/1003. Body Balance Powder: 100/100 · 100% of the leader · rank #33. Body Balance Powder100/1004. Miss Mouth's Messy Eater Stain Treater: 100/100 · 100% of the leader · rank #44. Miss Mouth's Messy Eater …100/1005. chip: 100/100 · 100% of the leader · rank #55. chip100/100
High-band neighbours for Essential (100/100) outside Bubs.
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

Essential
100/100
Swiss Miss Hot Chocolate
100/100
Body Balance Powder
100/100
Miss Mouth's Messy Eater Stain Treater
100/100
chip
100/100

How It Compares to Its Category

Among the 991 products we've scored in the Baby foods category, the average safety score is 99.8/100. Essential scores 0.2 points above that category average (100/100 vs. 99.8/100), so it is roughly typical for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Baby foods products

Essential lists 56 ingredients on its label

56 97th percentile a longer ingredient list than 97% of the 894 products we track

0–2: 1 products (0%). Below this entry. 2–4: 106 products (12%). Below this entry. 4–6: 196 products (22%). Below this entry. 6–8: 143 products (16%). Below this entry. 8–10: 105 products (12%). Below this entry. 10–12: 56 products (6%). Below this entry. 12–14: 34 products (4%). Below this entry. 14–16: 27 products (3%). Below this entry. 16–18: 20 products (2%). Below this entry. 18–20: 19 products (2%). Below this entry. 20–22: 16 products (2%). Below this entry. 22–24: 14 products (2%). Below this entry. 24–26: 8 products (1%). Below this entry. 26–28: 8 products (1%). Below this entry. 28–30: 11 products (1%). Below this entry. 30–32: 5 products (1%). Below this entry. 32–34: 1 products (0%). Below this entry. 34–36: 5 products (1%). Below this entry. 36–38: 4 products (0%). Below this entry. 38–40: 6 products (1%). Below this entry. 40–42: 109 products (12%). This entry sits in this band. This product 0 42 every published Baby foods product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

894 products, bucketed in bands of 2. This entry: 56 (97th percentile). Data current as of July 2026.

0–2
1 products (0%)
2–4
106 products (12%)
4–6
196 products (22%)
6–8
143 products (16%)
8–10
105 products (12%)
10–12
56 products (6%)
12–14
34 products (4%)
14–16
27 products (3%)
16–18
20 products (2%)
18–20
19 products (2%)
20–22
16 products (2%)
22–24
14 products (2%)
24–26
8 products (1%)
26–28
8 products (1%)
28–30
11 products (1%)
30–32
5 products (1%)
32–34
1 products (0%)
34–36
5 products (1%)
36–38
4 products (0%)
38–40
6 products (1%)
40 and above
109 products (12%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 894 Baby foods products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

1
Demineralised Cow's Milk Whey Powder
2
Whole Cow's Milk Powder
3
Vegetable Oil Blend
4
Organic Sunflower
5
Canola
6
Organic Coconut
7
High Oleic Sunflower
8
Lactose
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, LUBRICANT OR RELEASE AGENT, MALTING OR FERMENTING AID, NUTRITIVE SWEETENER, OXIDIZING OR REDUCING AGENT, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-ACTIVE AGENT
Certain People Should Avoid GRAS
9
Galacto-oligosaccharides
10
Gos
11
Cow's Milk Whey Protein Concentrate
12
Soy Lecithin
13
Ascorbyl Palmitate
ANTIOXIDANT
Safe GRAS
14
Beta Carotene
15
Bifidobacterium Longum Bb536
16
Biotin
NUTRIENT SUPPLEMENT, SEQUESTRANT
GRAS
17
Calcium Carbonate
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FORMULATION AID, HUMECTANT, LEAVENING AGENT, LUBRICANT OR RELEASE AGENT, MASTICATORY SUBSTANCE, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID
GRAS
18
Calcium D Pantothenate
19
Cholecalciferol
20
Choline Bitartrate
NUTRIENT SUPPLEMENT
GRAS
21
Copper Sulfate
NUTRIENT SUPPLEMENT, PROCESSING AID
GRAS
22
Cyanocobalamin
23
D-alpha Tocopheryl Acetate
24
Di Potassium Phosphate
25
Schizochytrium Sp. Oil
26
M.alpina Oil
27
Ferrous Sulfate
NUTRIENT SUPPLEMENT, PROCESSING AID, STABILIZER OR THICKENER
GRAS
28
Folic Acid
NUTRIENT SUPPLEMENT
Approved
29
Fructo-oligosaccharides
30
Fos
31
Inositol
NUTRIENT SUPPLEMENT
GRAS
32
L-carnitine
NUTRIENT SUPPLEMENT
Listed
33
Lutein
34
Magnesium Sulfate
ANTICAKING AGENT OR FREE-FLOW AGENT, EMULSIFIER OR EMULSIFIER SALT, FORMULATION AID, LUBRICANT OR RELEASE AGENT, MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID, STABILIZER OR THICKENER
GRAS
35
Manganese Sulfate
NUTRIENT SUPPLEMENT
GRAS
36
Nucleotides
37
Adenosine 5'-monophosphate
38
Cytidine 5'-monophosphate
39
Guanosine 5'-monophosphate
40
Inosine 5'-monophosphate
41
Uridine 5'-monophosphate
42
Niacinamide
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
43
Potassium Chloride
ENZYME, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT, PH CONTROL AGENT, PROCESSING AID, STABILIZER OR THICKENER
Certain People Should Avoid GRAS
44
Potassium Lodide
45
Pyridoxine Hydrochloride
NUTRIENT SUPPLEMENT
GRAS
46
Riboflavin
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
47
Sodium Ascorbate
ANTIOXIDANT, COLOR OR COLORING ADJUNCT, DOUGH STRENGTHENER, FLOUR TREATING AGENT, LEAVENING AGENT, NUTRIENT SUPPLEMENT, OXIDIZING OR REDUCING AGENT, PROCESSING AID, SURFACE-FINISHING AGENT
GRAS
48
Sodium Citrate
49
Sodium Selenite
50
Taurine
FLAVORING AGENT OR ADJUVANT
Safe Listed
51
Thiamine Hydrochloride
FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
52
Tri Calcium Phosphate
53
Vitamin A Acetate
NUTRIENT SUPPLEMENT
GRAS
54
Phylloquinone
55
Vitamin K
NUTRIENT SUPPLEMENT
GRAS
56
Zinc Sulfate
MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT
GRAS

Full Ingredient List

Demineralised Cow's Milk Whey Powder, Whole Cow's Milk Powder, Vegetable Oil Blend (Sunflower, Canola, Coconut, High Oleic Sunflower), Lactose, Galacto-Oligosaccharides (GOS), Less than 2% of: Cow's Milk Whey Protein Concentrate, Soy Lecithin, Ascorbyl Palmitate, Beta Carotene, Bifidobacterium longum BB536, Biotin, Calcium Carbonate, Calcium D Pantothenate, Cholecalciferol, Choline Bitartrate, Copper Sulfate, Cyanocobalamin, d-alpha Tocopheryl Acetate, Di Potassium Phosphate, Schizochytrium sp. Oil*, M.alpina Oil**, Ferrous Sulfate, Folic Acid, Fructo-Oligosaccharides (FOS), Inositol, L-carnitine, Lutein, Magnesium Sulfate, Manganese Sulfate, Nucleotides (Adenosine 5'-Monophosphate, Cytidine 5'-Monophosphate, Guanosine 5'-Monophosphate, Inosine 5'-Monophosphate, Uridine 5'-Monophosphate), Niacinamide, Potassium Chloride, Potassium lodide, Pyridoxine Hydrochloride, Riboflavin, Sodium Ascorbate, Sodium Citrate, Sodium Selenite, Taurine, Thiamine Hydrochloride, Tri Calcium Phosphate, Vitamin A Acetate, Phylloquinone (Vitamin K), Zinc Sulfate

Categories

Baby foods Baby milks Infant formulas

High-score cross-brand comparables for Essential

Neighbours outside Bubs with screening scores in the same high band as Essential (100/100 here). The 5 same-brand links above stay within Bubs; these peers cross brands.

Read the longer label in layers

Read the longer label in layers

Essential has a longer ingredient list than 97% of its Baby foods category comparison set. Use the ingredient table before relying on its single screening score.

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 0860006764579: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.