Avoid

Flaky Cinnamon Rolls

by Pillsbury

Open Food Facts label for barcode 01831801 · Pillsbury · Plant-based foods and beverages. Screening numbers and flags live in the verdict band below. This hero only situates the source record.

Barcode 01831801 · Serving size 1 ROLL WITH ICING (46 g)

The verdict

Flaky Cinnamon Rolls by Pillsbury scores 35/100 in PlainFoodSafe's ingredient screening. We compared its 35 labeled ingredients with FDA SAFFA regulatory records and CSPI Chemical Cuisine ratings; 3 ingredients are flagged for caution. The source parser split this into a very long 35-component record, beginning with Enriched Flour Bleached, Wheat Flour, Niacin. That density can include amounts and label fragments, so verify the physical label before relying on ingredient order or completeness. This is not a recall, allergy, medical, or dietary-safety determination.

35/100
Avoid safety score
3
Few flagged · of 35 analyzed
Group 4
Ultra-processed
E
Nutri-Score nutrition grade

Computed directly from OpenFoodFacts ingredient data cross-referenced with FDA SAFFA and CSPI Chemical Cuisine ratings. See our methodology for the scoring formula.

Composite profile score

One verdict from three independent sources

25/100

Grade F

Ingredient Safety

35/100

FDA/CSPI flagged-ingredient screening

Processing Level

NOVA 4

Ultra-processed foods

Nutrition Grade

E

Nutri-Score front-of-pack nutrition grade

Weighted 50% ingredient safety / 25% processing level / 25% nutrition grade. A dimension with no data for this product (common: source coverage is partial) is dropped and its weight redistributes across the remaining dimensions, so missing data never silently lowers the score. See the full benchmark table.

01831801 · Open Food Facts · July 2026

Flaky Cinnamon Rolls label screening desk

SCORE-AVOID 35/100 FLAG-FEW 3 flagged LEN-DENSE 35 ing. REG-PART 51% reg. NOVA-G4 G4 ultra NUTRI-E Nutri-E RANK-SHORT Len top 5% LEAD-FLAG TBHQ PHOTO-FINISH Toaster Strudel · ±0 BOOK-OFF …831801 · July 2026

18 of 35 parsed ingredients carry FDA SAFFA or CSPI coverage (lead: TBHQ). Source sheet 01831801 · Open Food Facts · July 2026. The screening score and flag counts are in the verdict band above. This desk is the provenance stamp, not a second scorecard. Methodology · Read with nearest score peer: Toaster Strudel · Nearest score peer is Toaster Strudel at the same screening score.

Screening model notes

How Nutri-Score, NOVA, and list length read this record

The composite for this product falls in the lowest of the four bands. That is where labels land when registry-rated components drive the greater part of the deduction from the index. The band name is drawn from the framework's own scale and is distinct from the ratings the registries themselves assign to individual substances, which are shown per component below. A single heavily rated component and several lightly rated ones can produce the same band, so the component table is the more precise reading of the two.

Nutri-Score assigned its lowest band to this label. The algorithm reserves that grade for nutrition panels where the values it penalises sit well above the components it credits. The two systems on this page measure genuinely different things: a product can hold this grade while carrying no additive flagged by the registries screened below, and a product graded well can carry several. Neither reading substitutes for the other, and the per-component table is where the additive picture is set out.

This label parsed into a long component list. Where many entries are screened at once, the composite tends to reflect the overall mix of registry ratings returned rather than the rating of any one entry. Longer declarations also carry more sub-listed and compound entries, where a parenthetical group is resolved into its parts, so the parsed count can exceed what a reader counts on the packaging.

Cross-brand screening score neighbourhood

1. Flaky Cinnamon Rolls: 35/100 · 100% of the leader · rank #11. Flaky Cinnamon Rolls35/1002. Toaster Strudel: 35/100 · 100% of the leader · rank #22. Toaster Strudel35/1003. Mint: 35/100 · 100% of the leader · rank #33. Mint35/1004. Red, White & Blue Crunch Sweetened Corn & Oat Cereal: 35/100 · 100% of the leader · rank #44. Red, White & Blue Crunch …35/1005. Sweetened Corn & Oat Cereal: 35/100 · 100% of the leader · rank #55. Sweetened Corn & Oat Cere…35/100
Nearest cross-brand screening scores for Flaky Cinnamon Rolls (35/100 on 35 parsed ingredients).
Chart values as text

Unit: PlainFoodSafe screening score out of 100. Data current as of July 2026.

Flaky Cinnamon Rolls
35/100
Toaster Strudel
35/100
Mint
35/100
Red, White & Blue Crunch Sweetened Corn & Oat Cereal
35/100
Sweetened Corn & Oat Cereal
35/100

How It Compares to Its Category

Among the 78,450 products we've scored in the Plant-based foods and beverages category, the average safety score is 97.7/100. Flaky Cinnamon Rolls scores 62.7 points below that category average (35/100 vs. 97.7/100), so it is a comparatively weaker pick for shoppers screening within that category specifically, rather than against the product catalog as a whole.

Ingredient-list length vs other Plant-based foods and beverages products

Flaky Cinnamon Rolls lists 35 ingredients on its label

35 95th percentile a longer ingredient list than 95% of the 63,434 products we track

0–2: 3,907 products (6%). Below this entry. 2–4: 7,921 products (12%). Below this entry. 4–6: 8,845 products (14%). Below this entry. 6–8: 7,032 products (11%). Below this entry. 8–10: 6,320 products (10%). Below this entry. 10–12: 4,190 products (7%). Below this entry. 12–14: 3,449 products (5%). Below this entry. 14–16: 3,051 products (5%). Below this entry. 16–18: 2,493 products (4%). Below this entry. 18–20: 2,053 products (3%). Below this entry. 20–22: 1,808 products (3%). Below this entry. 22–24: 1,758 products (3%). Below this entry. 24–26: 1,623 products (3%). Below this entry. 26–28: 1,606 products (3%). Below this entry. 28–30: 1,360 products (2%). Below this entry. 30–32: 1,198 products (2%). Below this entry. 32–34: 1,081 products (2%). Below this entry. 34–36: 901 products (1%). This entry sits in this band. 36–38: 649 products (1%). Above this entry. 38–40: 534 products (1%). Above this entry. 40–42: 1,655 products (3%). Above this entry. This product 0 42 every published Plant-based foods and beverages product, bucketed by value

Each bar is a band; taller bars hold more products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

63,434 products, bucketed in bands of 2. This entry: 35 (95th percentile). Data current as of July 2026.

0–2
3,907 products (6%)
2–4
7,921 products (12%)
4–6
8,845 products (14%)
6–8
7,032 products (11%)
8–10
6,320 products (10%)
10–12
4,190 products (7%)
12–14
3,449 products (5%)
14–16
3,051 products (5%)
16–18
2,493 products (4%)
18–20
2,053 products (3%)
20–22
1,808 products (3%)
22–24
1,758 products (3%)
24–26
1,623 products (3%)
26–28
1,606 products (3%)
28–30
1,360 products (2%)
30–32
1,198 products (2%)
32–34
1,081 products (2%)
34–36
901 products (1%)
36–38
649 products (1%)
38–40
534 products (1%)
40 and above
1,655 products (3%)

Source Open Food Facts, product label ingredient lists · July 2026

Ingredient-list length is a descriptive property of the label, not a safety rating. A longer list is not automatically worse and a shorter one is not automatically better; the count is shown so the label can be placed against a comparable population. The comparison here runs against the 63,434 Plant-based foods and beverages products we publish with a parsed label, not against the whole catalogue, because list length varies far more between categories than within one.

Ingredient Safety Analysis

How the 35/100 score is built

Screening starts at 100 and subtracts severity-weighted FDA SAFFA / CSPI flags (3 flagged of 35 labeled). The floor is 0 when deductions exceed 100.

1
Enriched Flour Bleached
2
Wheat Flour
3
Niacin
NUTRIENT SUPPLEMENT
GRAS
4
Ferrous Sulfate
NUTRIENT SUPPLEMENT, PROCESSING AID, STABILIZER OR THICKENER
GRAS
5
Thiamin Mononitrate
6
Riboflavin
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT
GRAS
7
Folic Acid
NUTRIENT SUPPLEMENT
Approved
8
Water
9
Sugar
Sweetener
Cut Back
10
Palm And Soybean Oil
11
Dextrose
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, HUMECTANT, LUBRICANT OR RELEASE AGENT, NUTRITIVE SWEETENER, SOLVENT OR VEHICLE, STABILIZER OR THICKENER
Cut Back GRAS
12
Wheat Starch
FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, FORMULATION AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, TEXTURIZER
GRAS
13
Palm Oil
14
Baking Powder
15
Sodium Acid Pyrophosphate
COLOR OR COLORING ADJUNCT, DOUGH STRENGTHENER, EMULSIFIER OR EMULSIFIER SALT, FLAVORING AGENT OR ADJUVANT, FLOUR TREATING AGENT, FORMULATION AID, LEAVENING AGENT, OXIDIZING OR REDUCING AGENT, SEQUESTRANT
GRAS
16
Baking Soda
17
Sodium Aluminum Phosphate
18
Fractionated Palm Oil
19
Whey
COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FORMULATION AID, MALTING OR FERMENTING AID, NUTRIENT SUPPLEMENT, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
GRAS
20
Salt
Flavoring
Cut Back
21
Corn Syrup Solids
22
Mono And Diglycerides
23
Cinnamon
24
Vital Wheat Gluten
25
Xanthan Gum
ANTICAKING AGENT OR FREE-FLOW AGENT, COLOR OR COLORING ADJUNCT, DRYING AGENT, EMULSIFIER OR EMULSIFIER SALT, FORMULATION AID, PROCESSING AID, SOLVENT OR VEHICLE, STABILIZER OR THICKENER, SURFACE-FINISHING AGENT, TEXTURIZER
Approved
26
Sodium stearoyl lactylate
Other
Safe
27
Preservatives
28
Potassium Sorbate
ANTIMICROBIAL AGENT, ANTIOXIDANT, COLOR OR COLORING ADJUNCT, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, NUTRIENT SUPPLEMENT, PH CONTROL AGENT
Safe GRAS
29
TBHQ
Preservative
Avoid Approved (preservative, 21 CFR 172.185)
30
Citric Acid
ANTIMICROBIAL AGENT, ANTIOXIDANT, ENZYME, FLAVOR ENHANCER, FLAVORING AGENT OR ADJUVANT, LEAVENING AGENT, PH CONTROL AGENT, SEQUESTRANT, SOLVENT OR VEHICLE, SURFACE-ACTIVE AGENT
Safe GRAS
31
Polysorbate 60
BOILER WATER ADDITIVE, EMULSIFIER OR EMULSIFIER SALT, FLAVORING AGENT OR ADJUVANT, STABILIZER OR THICKENER, SURFACE-ACTIVE AGENT
Caution Approved
32
Natural And Artificial Flavor
33
Yellow 5
Avoid Approved (certified color)
34
Colour Added
35
Red 40
Avoid Approved (certified color)

Full Ingredient List

enriched flour bleached (wheat flour, niacin, ferrous sulfate, thiamin mononitrate, riboflavin, folic acid), water, sugar, palm and soybean oil, dextrose, wheat starch, hydrogenated palm oil, contains 2% or less of: baking powder (sodium acid pyrophosphate, baking soda, sodium aluminum phosphate), fractionated palm oil, modified whey, salt, corn syrup solids, mono and diglycerides, cinnamon, vital wheat gluten, xanthan gum, sodium stearoyl lactylate, preservatives (potassium sorbate, tbhq, citric acid), polysorbate 60, natural and artificial flavor, yellow 5, colour added, red 40,

Other products containing Colour Added

Colour Added is the least common ingredient on this label, appearing in 8 products across the catalog. See its safety profile.

Categories

Plant-based foods and beverages Plant-based foods Cereals and potatoes Cereals and their products Pie dough

Lower-score cross-brand comparables for Flaky Cinnamon Rolls

Neighbours outside Pillsbury in the same lower screening band as Flaky Cinnamon Rolls (35/100). The 5 same-brand links above stay within Pillsbury; these peers cross brands.

Follow the flagged-label evidence

Follow the flagged-label evidence

TBHQ is the first flagged ingredient selected from Flaky Cinnamon Rolls's parsed label. Start with that ingredient’s source context, then compare the rest of this 35-ingredient record.

  • Inspect the FDA SAFFA and CSPI context attached to TBHQ. Open TBHQ
  • Compare Flaky Cinnamon Rolls's 3 flagged ingredients with a product from the same score neighbourhood. Compare labels
  • Check how caution flags contribute to the derived screening score before drawing a dietary conclusion. Read the method

This page describes published ingredient-list and source coverage. It is not dietary or medical advice.

Barcode 01831801: product data from Open Food Facts (July 2026). Screening from FDA SAFFA and CSPI Chemical Cuisine where attached. Figures are computed from those sources, not editor-typed. Methodology. Reference only, not dietary or medical advice.