Kellogg's
Open Food Facts brand roll-up for Kellogg's, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.
The short answer
Kellogg's averages 79.8/100 across the 543 of 987 tracked products that carry an ingredient list, and 35.9% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.
- 79.8/100
- average ingredient-screening score across 543 scored products
- 987
- tracked products in this brand roll-up
- 35.9%
- scored products with at least one flagged ingredient
- 94.5%
- of NOVA-classified products that are ultra-processed (Group 4)
Source snapshot current as of September 2026; open individual products before making a product-specific decision.
Portfolio reading
Use the distribution, then open the outliers
With 987 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Rice Krispies- M&M minis; Crispy marshmallow squares bars; Rice Krispies m&m's; 35.9% of records contain at least one flagged ingredient while the overall mean is 79.8/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.
Catalog evidence
Ingredient-list coverage comes before the score
Only 543 of 987 tracked Kellogg's records (55%) include an ingredient list. The remaining 444 cannot be screened, so the 79.8/100 mean describes the labelled subset rather than the whole brand.
Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.
What the Data Says About Kellogg's
Kellogg's: 987 products tracked, 543 with an ingredient list, avg safety score 79.8/100, 35.9% of those scored products has at least one flagged ingredient.
Because ingredient lists cover only 55% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →
Among the 804 brands with 50+ products (the typical brand in that group flags 18% of its catalog), Kellogg's's 35.9% flagged share is 17.9 points above that cohort median.
Processing mix (NOVA)
Kellogg's processing intensity
Kellogg's's NOVA-classified set is 530 products: 94.5% ultra-processed (Group 4, 501 items) with Group 4 (ultra-processed) largest at 501. That ultra-processed share sits 16.2 points above the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.
Shelf mix
Where Kellogg's shows up in Open Food Facts
In Open Food Facts shelf labels, Kellogg's concentrates in Plant-based foods and beverages (386, 70% of this top-five); Snacks (158); Beverages (3); Breakfasts (2); Desserts (2).
Average score by leading shelf label
| Shelf | Scored n | Avg | Flagged |
|---|---|---|---|
| Plant-based foods and beverages | 308 | 82.7/100 | 28.9% |
| Snacks | 144 | 72.1/100 | 53.5% |
| Beverages | 3 | 80/100 | 100% |
| Desserts | 2 | 50/100 | 50% |
Cohort context
Flagged-ingredient share among large brands
Kellogg's's 35.9% flagged share is measured across 543 scored products. The chart places that rate against the 50 brands with 50+ scored products in this snapshot, the same qualifying cohort used on the rankings page.
Kellogg's flagged share vs large-brand cohort
35.9% of scored products carry at least one flagged ingredient
36% 0th percentile is at or above the flagged share of 0% of the 50 qualifying brands we track
Each bar is a band; taller bars hold more qualifying brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0%–10%
- 0 qualifying brands (0%)
- 10%–20%
- 0 qualifying brands (0%)
- 20%–30%
- 0 qualifying brands (0%)
- 30%–40%
- 0 qualifying brands (0%)
- 40%–50%
- 0 qualifying brands (0%)
- 50%–60%
- 0 qualifying brands (0%)
- 60%–70%
- 0 qualifying brands (0%)
- 70%–80%
- 3 qualifying brands (6%)
- 80%–90%
- 25 qualifying brands (50%)
- 90% and above
- 22 qualifying brands (44%)
Source Open Food Facts × FDA SAFFA × CSPI · September 2026
Portfolio shape
How scores cluster inside this brand
The brand average (79.8/100) summarizes 543 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.
Kellogg's product score distribution
Brand average 79.8/100 across 543 scored products
80 24th percentile sits above 24% of the 543 scored products we track
Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0–10
- 53 scored products (10%)
- 10–20
- 5 scored products (1%)
- 20–30
- 33 scored products (6%)
- 30–40
- 8 scored products (1%)
- 40–50
- 4 scored products (1%)
- 50–60
- 20 scored products (4%)
- 60–70
- 2 scored products (0%)
- 70–80
- 15 scored products (3%)
- 80–90
- 24 scored products (4%)
- 90–100
- 31 scored products (6%)
- 100 and above
- 348 scored products (64%)
Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026
Kellogg's relies most on Red 40, an industry staple
Across the 543 Kellogg's products scored here, Red 40 appears in 131. It is used by 2,397 other brands in this database (6.8% of them), so its presence says more about the category than about this brand. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.
| Flagged ingredient | Kellogg's products | Why it is flagged |
|---|---|---|
| Red 40 | 131 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Blue 1 | 109 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Yellow 6 | 82 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Yellow 5 | 75 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Caramel Coloring | 44 | Restricted: California (Prop 65 warning for 4-MEI) |
| BHT | 32 | Preservative with a recorded concern |
| Blue 2 | 24 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Carrageenan | 22 | Concern recorded by a review body; no ban cited |
Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.
Visible product sample
Label complexity does not determine the screening result
Each point is one of the 50 concern-sorted Kellogg's records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (38 ingredients and 0/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.
- Shown records
- 50
- Median label
- 38 ingredients
- Median score
- 0/100
The outlined point is Rice Krispies- M&M minis, the displayed record with the most flagged ingredients (11). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.
Read the plotted values
- Rice Krispies- M&M minis: 50 resolved ingredients, 0/100, 11 flagged.
- Crispy marshmallow squares bars: 50 resolved ingredients, 0/100, 11 flagged.
- Rice Krispies m&m's: 46 resolved ingredients, 0/100, 10 flagged.
- Cocoa Krispies Treats: 47 resolved ingredients, 0/100, 10 flagged.
- Toaster pastries, frosted hot fudge sundae: 49 resolved ingredients, 0/100, 10 flagged.
- pop tarts: 49 resolved ingredients, 0/100, 10 flagged.
- Toaster pastries, wild! berry: 45 resolved ingredients, 0/100, 8 flagged.
- Rice Krispies Treats Rainbow: 38 resolved ingredients, 0/100, 7 flagged.
- Kellogg's, pop-tarts, frosted toaster pastries, chocolate peanut butter, frosted chocolate peanut butter: 53 resolved ingredients, 0/100, 7 flagged.
- Yellow Cake With Rainbow Sprinkles Flavored Birthday Cake Waffles, Yellow Cake With Rainbow Sprinkles: 31 resolved ingredients, 0/100, 6 flagged.
- Toaster pastries, frosted chocolate peanut butter: 46 resolved ingredients, 0/100, 6 flagged.
- Froot Loops: 39 resolved ingredients, 0/100, 5 flagged.
- Kelloggs crispy marshmallow squares: 34 resolved ingredients, 0/100, 5 flagged.
- Frosted sparkle-licious cherry toaster pastries, frosted sparkle-licious cherry: 35 resolved ingredients, 0/100, 5 flagged.
- Caticorn berry purrr-fection with glittery sparkles cereal, caticorn berry purrr-fection with glittery sparkles: 34 resolved ingredients, 0/100, 5 flagged.
- Pop tarts: 38 resolved ingredients, 0/100, 5 flagged.
- Baby shark berry fin tastic with marshmallows flavored cereal: 41 resolved ingredients, 0/100, 5 flagged.
- The elf on the shelf: 28 resolved ingredients, 0/100, 5 flagged.
- Froot loops: 13 resolved ingredients, 0/100, 5 flagged.
- Rice krispies treats confetti: 34 resolved ingredients, 0/100, 5 flagged.
- Rice Krispies Treats: 33 resolved ingredients, 0/100, 5 flagged.
- Pop Tars, Frosted Cherry: 42 resolved ingredients, 0/100, 5 flagged.
- Frosted toaster pastries, cherry: 42 resolved ingredients, 0/100, 5 flagged.
- Fruit Loops: 35 resolved ingredients, 0/100, 5 flagged.
- Apple Jacks Glazed Donut Holes: 33 resolved ingredients, 0/100, 5 flagged.
- Froot Loops Marshmallows: 44 resolved ingredients, 0/100, 5 flagged.
- Toaster pastries frosted chocolate chip cookie dough, chocolate chip cookie: 49 resolved ingredients, 5/100, 5 flagged.
- Crumble Cereal Chocolate Chip Cookie: 13 resolved ingredients, 5/100, 5 flagged.
- Toaster pastries, frosted chocolate chip: 51 resolved ingredients, 5/100, 5 flagged.
- Froot loops with marshmallows: 38 resolved ingredients, 0/100, 4 flagged.
- Sweetened multi-grain cereal, marshmallows: 39 resolved ingredients, 0/100, 4 flagged.
- Mixed berry cereal with marshmallows: 32 resolved ingredients, 0/100, 4 flagged.
- Apple jacks: 45 resolved ingredients, 0/100, 4 flagged.
- Froot loops marshmallows: 38 resolved ingredients, 0/100, 4 flagged.
- Mashups Frosted Flakes Of Corn + Froot Loops Sweetened Cereal: 35 resolved ingredients, 0/100, 4 flagged.
- Apple Jacks: 37 resolved ingredients, 0/100, 4 flagged.
- Froot Loops Jumbo snack: 32 resolved ingredients, 0/100, 4 flagged.
- Natural Fruit Flavors Sweetened Multigrain Cereal, Fruit: 31 resolved ingredients, 0/100, 4 flagged.
- Jazzberry Flavored Cereal, Jazzberry: 33 resolved ingredients, 0/100, 4 flagged.
- Frosted Flakes with vanilla flavored marshmallows: 24 resolved ingredients, 0/100, 4 flagged.
- Cinnabon cereal: 26 resolved ingredients, 0/100, 4 flagged.
- Apple jacks: 74 resolved ingredients, 0/100, 4 flagged.
- Froot Loops: 66 resolved ingredients, 0/100, 4 flagged.
- Froot Loops: 21 resolved ingredients, 0/100, 4 flagged.
- Apple jacks: 27 resolved ingredients, 0/100, 4 flagged.
- Rice Krispies Treats: 30 resolved ingredients, 0/100, 4 flagged.
- Froot Loops: 38 resolved ingredients, 0/100, 4 flagged.
- Sweetened multi-grain cereal, winter blast marshmallows: 39 resolved ingredients, 0/100, 4 flagged.
- Apple Jacks: 74 resolved ingredients, 0/100, 4 flagged.
- Froot Loops: 34 resolved ingredients, 0/100, 4 flagged.
Products by Kellogg's
Showing 50 display-quality records, sorted by concern level (most flagged first); 937 tracked records with unusable upstream names remain in the aggregate but are not shown.
Nationwide brands with similar catalog profiles
Two PlainFoodSafe-derived peer sets for Kellogg's: closest on tracked product count (987 here) and closest on average ingredient screening score (79.8/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.
Similar product count
Nearest other brands by Open Food Facts product count (floored at ≥50).
Similar average screening score
Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.
Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.
Frequently Asked Questions
Is Kellogg's food safe? ▼
Kellogg's has an average safety score of 80/100 across the 543 of 987 tracked products that carry an ingredient list. 35.9% of those contain flagged ingredients.
How many Kellogg's products are tracked? ▼
Our database tracks 987 Kellogg's products. 543 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 444 cannot be scored from this snapshot.
How processed is the Kellogg's catalog? ▼
Kellogg's has 530 NOVA-classified products; 94.5% are ultra-processed (Group 4, 501 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.
Which shelves dominate the Kellogg's catalog? ▼
In Open Food Facts shelf labels, Kellogg's concentrates in Plant-based foods and beverages (386, 70% of this top-five); Snacks (158); Beverages (3); Breakfasts (2); Desserts (2).
Does Kellogg's use artificial dyes? ▼
Open the individual product pages below to see which Kellogg's items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.
What to do with this Kellogg's profile
Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.
- Start with Rice Krispies- M&M minis, the displayed product with the most flagged ingredients (11) in this sample. Open the outlier product
- Red 40 appears in 131 scored Kellogg's products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
- Compare Kellogg's's 79.8/100 average and 35.9% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
- Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology
A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.
Citation & disclaimer notes
Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.
Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.
