That's Smart!
Open Food Facts brand roll-up for That's Smart!, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.
The short answer
That's Smart! averages 92.9/100 across the 128 of 163 tracked products that carry an ingredient list, and 27.3% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.
- 92.9/100
- average ingredient-screening score across 128 scored products
- 163
- tracked products in this brand roll-up
- 27.3%
- scored products with at least one flagged ingredient
- 68%
- of NOVA-classified products that are ultra-processed (Group 4)
Source snapshot current as of September 2026; open individual products before making a product-specific decision.
Portfolio reading
Use the distribution, then open the outliers
With 163 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Rainbow sherbert; Au Gratin Potatoes With Creamy Cheese Sauce Mix; Combination pizza; 27.3% of records contain at least one flagged ingredient while the overall mean is 92.9/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.
Catalog evidence
Ingredient-list coverage comes before the score
Only 128 of 163 tracked That's Smart! records (78.5%) include an ingredient list. The remaining 35 cannot be screened, so the 92.9/100 mean describes the labelled subset rather than the whole brand.
Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.
What the Data Says About That's Smart!
That's Smart!: 163 products tracked, 128 with an ingredient list, avg safety score 92.9/100, 27.3% of those scored products has at least one flagged ingredient.
Because ingredient lists cover only 78.5% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →
Among the 804 brands with 50+ products (the typical brand in that group flags 18% of its catalog), That's Smart!'s 27.3% flagged share is 9.3 points above that cohort median.
Processing mix (NOVA)
That's Smart! processing intensity
That's Smart!'s NOVA-classified set is 125 products: 68% ultra-processed (Group 4, 85 items) with Group 4 (ultra-processed) largest at 85. That ultra-processed share sits 10.3 points below the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.
Shelf mix
Where That's Smart! shows up in Open Food Facts
In Open Food Facts shelf labels, That's Smart! concentrates in Plant-based foods and beverages (53, 55% of this top-five); Condiments (16); Snacks (10); Canned foods (9); Salted-snacks (9).
Average score by leading shelf label
| Shelf | Scored n | Avg | Flagged |
|---|---|---|---|
| Plant-based foods and beverages | 52 | 96.9/100 | 5.8% |
| Condiments | 16 | 96.6/100 | 37.5% |
| Canned foods | 9 | 98.9/100 | 22.2% |
| Salted-snacks | 9 | 71.7/100 | 66.7% |
| Snacks | 8 | 85/100 | 37.5% |
Cohort context
Flagged-ingredient share among large brands
That's Smart!'s 27.3% flagged share is measured across 128 scored products. The chart places that rate against the 50 brands with 50+ scored products in this snapshot, the same qualifying cohort used on the rankings page.
That's Smart! flagged share vs large-brand cohort
27.3% of scored products carry at least one flagged ingredient
27% 0th percentile is at or above the flagged share of 0% of the 50 qualifying brands we track
Each bar is a band; taller bars hold more qualifying brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0%–10%
- 0 qualifying brands (0%)
- 10%–20%
- 0 qualifying brands (0%)
- 20%–30%
- 0 qualifying brands (0%)
- 30%–40%
- 0 qualifying brands (0%)
- 40%–50%
- 0 qualifying brands (0%)
- 50%–60%
- 0 qualifying brands (0%)
- 60%–70%
- 0 qualifying brands (0%)
- 70%–80%
- 3 qualifying brands (6%)
- 80%–90%
- 25 qualifying brands (50%)
- 90% and above
- 22 qualifying brands (44%)
Source Open Food Facts × FDA SAFFA × CSPI · September 2026
Portfolio shape
How scores cluster inside this brand
The brand average (92.9/100) summarizes 128 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.
That's Smart! product score distribution
Brand average 92.9/100 across 128 scored products
93 21st percentile sits above 21% of the 128 scored products we track
Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0–10
- 2 scored products (2%)
- 40–50
- 5 scored products (4%)
- 50–60
- 2 scored products (2%)
- 60–70
- 1 scored products (1%)
- 70–80
- 6 scored products (5%)
- 80–90
- 2 scored products (2%)
- 90–100
- 17 scored products (13%)
- 100 and above
- 93 scored products (73%)
Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026
That's Smart! relies most on Caramel Coloring, an industry staple
Across the 128 That's Smart! products scored here, Caramel Coloring appears in 12. It is used by 3,551 other brands in this database (10.1% of them), so its presence says more about the category than about this brand. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.
| Flagged ingredient | That's Smart! products | Why it is flagged |
|---|---|---|
| Caramel Coloring | 12 | Restricted: California (Prop 65 warning for 4-MEI) |
| Yellow 5 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Polysorbate 80 | 9 | Concern recorded by a review body; no ban cited |
| Carrageenan | 8 | Concern recorded by a review body; no ban cited |
| Red 40 | 6 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Blue 1 | 5 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| BHT | 2 | Preservative with a recorded concern |
| Sodium Nitrite | 2 | Preservative with a recorded concern |
Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.
Visible product sample
Label complexity does not determine the screening result
Each point is one of the 50 concern-sorted That's Smart! records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (14.5 ingredients and 95/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.
- Shown records
- 50
- Median label
- 14.5 ingredients
- Median score
- 95/100
The outlined point is Rainbow sherbert, the displayed record with the most flagged ingredients (5). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.
Read the plotted values
- Rainbow sherbert: 21 resolved ingredients, 0/100, 5 flagged.
- Au Gratin Potatoes With Creamy Cheese Sauce Mix: 37 resolved ingredients, 0/100, 4 flagged.
- Combination pizza: 86 resolved ingredients, 50/100, 4 flagged.
- Hamburger dill slices: 10 resolved ingredients, 45/100, 3 flagged.
- Whole kosher dills: 9 resolved ingredients, 45/100, 3 flagged.
- Fresh pack whole dills: 9 resolved ingredients, 45/100, 3 flagged.
- Whole kosher dills: 10 resolved ingredients, 45/100, 3 flagged.
- Blueberry muffin mix: 29 resolved ingredients, 45/100, 3 flagged.
- Strawberry sugar wafers: 18 resolved ingredients, 50/100, 2 flagged.
- Creamy Chocolate Frosting: 26 resolved ingredients, 60/100, 2 flagged.
- That's Smart!, Whole Sweet Gherkins: 10 resolved ingredients, 70/100, 2 flagged.
- That's Smart!, Sweet Relish: 14 resolved ingredients, 70/100, 2 flagged.
- Kosher dill spears: 8 resolved ingredients, 70/100, 2 flagged.
- Strawberry Swirl Light Ice Cream: 25 resolved ingredients, 70/100, 2 flagged.
- Original barbeque sauce: 17 resolved ingredients, 70/100, 2 flagged.
- Small curd cottage cheese: 17 resolved ingredients, 90/100, 2 flagged.
- Lemon artificially flavored with other natural flavors cookies: 21 resolved ingredients, 75/100, 1 flagged.
- Complete Pancake & Waffle Mix: 26 resolved ingredients, 85/100, 1 flagged.
- Sliced bacon: 13 resolved ingredients, 85/100, 1 flagged.
- Vanilla ice cream: 14 resolved ingredients, 95/100, 1 flagged.
- Chocolate ice cream: 13 resolved ingredients, 95/100, 1 flagged.
- Neapolitan ice cream: 23 resolved ingredients, 95/100, 1 flagged.
- Ice Cream: 15 resolved ingredients, 95/100, 1 flagged.
- That's Smart!, Barbeque Sauce, Original: 17 resolved ingredients, 95/100, 1 flagged.
- That's Smart!, Barbeque Sauce, Honey: 18 resolved ingredients, 95/100, 1 flagged.
- That's Smart!, Hickory Barbeque Sauce: 17 resolved ingredients, 95/100, 1 flagged.
- That's Smart!, Chicken Broth: 16 resolved ingredients, 95/100, 1 flagged.
- Butter flavored syrup: 8 resolved ingredients, 95/100, 1 flagged.
- Beef flavored broth: 8 resolved ingredients, 95/100, 1 flagged.
- Maple and brown sugar: 16 resolved ingredients, 95/100, 1 flagged.
- Lowfat Chocolate Drink: 16 resolved ingredients, 95/100, 1 flagged.
- apple cinnamon muffins: 28 resolved ingredients, 95/100, 1 flagged.
- Vanilla light ice cream: 13 resolved ingredients, 95/100, 1 flagged.
- Steak Sauce: 13 resolved ingredients, 95/100, 1 flagged.
- Worcestershire sauce: 11 resolved ingredients, 95/100, 1 flagged.
- Large Pitted Ripe Olives: 5 resolved ingredients, 100/100, 0 flagged.
- Sliced Ripe Olives: 5 resolved ingredients, 100/100, 0 flagged.
- Fruit Cocktail In Heavy Syrup: 8 resolved ingredients, 100/100, 0 flagged.
- White Enriched Hot Dog Buns: 25 resolved ingredients, 100/100, 0 flagged.
- White Hamburger Buns: 28 resolved ingredients, 100/100, 0 flagged.
- Chunk Light Tuna In Water: 4 resolved ingredients, 100/100, 0 flagged.
- That's Smart!, Chicken Noodle Condensed Soup: 26 resolved ingredients, 100/100, 0 flagged.
- Cream of chicken condensed soup: 21 resolved ingredients, 100/100, 0 flagged.
- Cream of mushroom condensed soup: 14 resolved ingredients, 100/100, 0 flagged.
- That's Smart!, Tomato Condensed Soup: 9 resolved ingredients, 100/100, 0 flagged.
- Original non-dairy coffee creamer: 15 resolved ingredients, 100/100, 0 flagged.
- Seasoned Salt: 8 resolved ingredients, 100/100, 0 flagged.
- Apple Pie Filling: 6 resolved ingredients, 100/100, 0 flagged.
- Cut Green Beans: 3 resolved ingredients, 100/100, 0 flagged.
- Mayonnaise: 11 resolved ingredients, 100/100, 0 flagged.
Products by That's Smart!
Showing 50 display-quality records, sorted by concern level (most flagged first); 113 tracked records with unusable upstream names remain in the aggregate but are not shown.
Nationwide brands with similar catalog profiles
Two PlainFoodSafe-derived peer sets for That's Smart!: closest on tracked product count (163 here) and closest on average ingredient screening score (92.9/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.
Similar product count
Nearest other brands by Open Food Facts product count (floored at ≥50).
Similar average screening score
Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.
Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.
Frequently Asked Questions
Is That's Smart! food safe? ▼
That's Smart! has an average safety score of 93/100 across the 128 of 163 tracked products that carry an ingredient list. 27.3% of those contain flagged ingredients.
How many That's Smart! products are tracked? ▼
Our database tracks 163 That's Smart! products. 128 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 35 cannot be scored from this snapshot.
How processed is the That's Smart! catalog? ▼
That's Smart! has 125 NOVA-classified products; 68% are ultra-processed (Group 4, 85 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.
Which shelves dominate the That's Smart! catalog? ▼
In Open Food Facts shelf labels, That's Smart! concentrates in Plant-based foods and beverages (53, 55% of this top-five); Condiments (16); Snacks (10); Canned foods (9); Salted-snacks (9).
Does That's Smart! use artificial dyes? ▼
Open the individual product pages below to see which That's Smart! items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.
What to do with this That's Smart! profile
Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.
- Start with Rainbow sherbert, the displayed product with the most flagged ingredients (5) in this sample. Open the outlier product
- Caramel Coloring appears in 12 scored That's Smart! products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
- Compare That's Smart!'s 92.9/100 average and 27.3% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
- Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology
A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.
Citation & disclaimer notes
Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.
Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.
