Pop-Tarts

Open Food Facts brand roll-up for Pop-Tarts, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.

The short answer

Pop-Tarts averages 46.2/100 across the 78 of 115 tracked products that carry an ingredient list, and 88.5% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.

46.2/100
average ingredient-screening score across 78 scored products
115
tracked products in this brand roll-up
88.5%
scored products with at least one flagged ingredient
100%
of NOVA-classified products that are ultra-processed (Group 4)

Source snapshot current as of September 2026; open individual products before making a product-specific decision.

Portfolio reading

Use the distribution, then open the outliers

With 115 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Toaster pastries, frosted hot fudge sundae; 16 Frosted Pumpkin Pie, 16 Frosted S'mores; Frosted Hot Fudge Sundae; 88.5% of records contain at least one flagged ingredient while the overall mean is 46.2/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.

Catalog evidence

Ingredient-list coverage comes before the score

Only 78 of 115 tracked Pop-Tarts records (67.8%) include an ingredient list. The remaining 37 cannot be screened, so the 46.2/100 mean describes the labelled subset rather than the whole brand.

Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.

What the Data Says About Pop-Tarts

Pop-Tarts: 115 products tracked, 78 with an ingredient list, avg safety score 46.2/100, 88.5% of those scored products has at least one flagged ingredient.

Because ingredient lists cover only 67.8% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →

Among the 804 brands with 50+ products (the typical brand in that group flags 18% of its catalog), Pop-Tarts's 88.5% flagged share is 70.5 points above that cohort median.

Processing mix (NOVA)

Pop-Tarts processing intensity

Pop-Tarts's NOVA-classified set is 78 products: 100% ultra-processed (Group 4, 78 items) with Group 4 (ultra-processed) largest at 78. That ultra-processed share sits 21.7 points above the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.

G1
0
G2
0
G3
0
G4 ultra
78 (100%)

Shelf mix

Where Pop-Tarts shows up in Open Food Facts

In Open Food Facts shelf labels, Pop-Tarts concentrates in Snacks (70, 95% of this top-five); Breakfast-pastries (1); Desserts (1); Plant-based foods and beverages (1); Sweet pies (1).

  • Snacks 70
  • Breakfast-pastries 1
  • Desserts 1
  • Plant-based foods and beverages 1
  • Sweet pies 1

Cohort context

Flagged-ingredient share among large brands

Pop-Tarts's 88.5% flagged share is measured across 78 scored products. The chart places that rate against the 50 brands with 50+ scored products in this snapshot, the same qualifying cohort used on the rankings page.

Pop-Tarts flagged share vs large-brand cohort

88.5% of scored products carry at least one flagged ingredient

89% 54th percentile is at or above the flagged share of 54% of the 50 qualifying brands we track

0%–10%: 0 qualifying brands (0%). Below this entry. 10%–20%: 0 qualifying brands (0%). Below this entry. 20%–30%: 0 qualifying brands (0%). Below this entry. 30%–40%: 0 qualifying brands (0%). Below this entry. 40%–50%: 0 qualifying brands (0%). Below this entry. 50%–60%: 0 qualifying brands (0%). Below this entry. 60%–70%: 0 qualifying brands (0%). Below this entry. 70%–80%: 3 qualifying brands (6%). Below this entry. 80%–90%: 25 qualifying brands (50%). This entry sits in this band. 90%–100%: 22 qualifying brands (44%). Above this entry. Pop-Tarts 0% 100% brands with 50+ scored products, bucketed by value

Each bar is a band; taller bars hold more qualifying brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

50 qualifying brands, bucketed in bands of 10%. This entry: 89% (54th percentile). Data current as of September 2026.

0%–10%
0 qualifying brands (0%)
10%–20%
0 qualifying brands (0%)
20%–30%
0 qualifying brands (0%)
30%–40%
0 qualifying brands (0%)
40%–50%
0 qualifying brands (0%)
50%–60%
0 qualifying brands (0%)
60%–70%
0 qualifying brands (0%)
70%–80%
3 qualifying brands (6%)
80%–90%
25 qualifying brands (50%)
90% and above
22 qualifying brands (44%)

Source Open Food Facts × FDA SAFFA × CSPI · September 2026

Portfolio shape

How scores cluster inside this brand

The brand average (46.2/100) summarizes 78 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.

Pop-Tarts product score distribution

Brand average 46.2/100 across 78 scored products

46 56th percentile sits above 56% of the 78 scored products we track

0–10: 23 scored products (29%). Below this entry. 10–20: 2 scored products (3%). Below this entry. 20–30: 9 scored products (12%). Below this entry. 30–40: 5 scored products (6%). Below this entry. 40–50: 10 scored products (13%). This entry sits in this band. 80–90: 2 scored products (3%). Above this entry. 90–100: 18 scored products (23%). Above this entry. 100–110: 9 scored products (12%). Above this entry. Brand average 0 110 scored Pop-Tarts products, bucketed by value

Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Distribution as text

78 scored products, bucketed in bands of 10. This entry: 46 (56th percentile). Data current as of September 2026.

0–10
23 scored products (29%)
10–20
2 scored products (3%)
20–30
9 scored products (12%)
30–40
5 scored products (6%)
40–50
10 scored products (13%)
80–90
2 scored products (3%)
90–100
18 scored products (23%)
100 and above
9 scored products (12%)

Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026

Pop-Tarts relies most on Caramel Coloring, an industry staple

Across the 78 Pop-Tarts products scored here, Caramel Coloring appears in 53. It is used by 3,551 other brands in this database (10.1% of them), so its presence says more about the category than about this brand. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.

1. Caramel Coloring: 53 products · 100% of the leader · rank #11. Caramel Coloring53 products2. Red 40: 49 products · 92% of the leader · rank #22. Red 4049 products3. Blue 1: 39 products · 74% of the leader · rank #33. Blue 139 products4. Yellow 6: 30 products · 57% of the leader · rank #44. Yellow 630 products5. Yellow 5: 25 products · 47% of the leader · rank #55. Yellow 525 products6. Blue 2: 21 products · 40% of the leader · rank #66. Blue 221 products
Pop-Tarts products listing each flagged ingredient (same counts as the table below).
Chart values as text

Unit: . Data current as of .

Caramel Coloring
53 products
Red 40
49 products
Blue 1
39 products
Yellow 6
30 products
Yellow 5
25 products
Blue 2
21 products
Flagged ingredientPop-Tarts productsWhy it is flagged
Caramel Coloring53Restricted: California (Prop 65 warning for 4-MEI)
Red 4049FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools)
Blue 139FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools)
Yellow 630FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools)
Yellow 525FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools)
Blue 221FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools)
Carrageenan10Concern recorded by a review body; no ban cited
TBHQ2Preservative with a recorded concern

Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.

Visible product sample

Label complexity does not determine the screening result

Each point is one of the 50 concern-sorted Pop-Tarts records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (39 ingredients and 15/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.

Shown records
50
Median label
39
ingredients
Median score
15/100

The outlined point is Toaster pastries, frosted hot fudge sundae, the displayed record with the most flagged ingredients (10). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.

Read the plotted values

Products by Pop-Tarts

Showing 50 display-quality records, sorted by concern level (most flagged first); 65 tracked records with unusable upstream names remain in the aggregate but are not shown.

Toaster pastries, frosted hot fudge sundae
Snacks
10 flagged 0/100
16 Frosted Pumpkin Pie, 16 Frosted S'mores
9 flagged 0/100
Frosted Hot Fudge Sundae
Snacks
9 flagged 0/100
Frosted Confetti Cupcake
Snacks
8 flagged 0/100
Frosted Confetti Cupcake Pop-Tarts
Snacks
8 flagged 0/100
Frosted Wild Berry Pop-Tarts
Snacks
8 flagged 0/100
Frosted strawberry milkshake
Snacks
7 flagged 0/100
Frosted Confetti Cake Flavored Tasty Filled Pastry Bites, Frosted Confetti Cake
Snacks
6 flagged 0/100
FROSTED PUMPKIN PIE POP TARTS
Snacks
6 flagged 0/100
Frosted Strawberry Milkshake
Snacks
5 flagged 0/100
Mer-Mazing Blue Raspberry Flavored Toaster Pastries, Mer-Mazing Blue Raspberry
Snacks
5 flagged 0/100
Blue Raspberry Poptart
5 flagged 0/100
Frosted Cherry
Snacks
5 flagged 0/100
Frosted cherry toaster pastries, cherry
Snacks
5 flagged 0/100
Frosted Chocolatey Churro Flavored Toaster Pastries, Frosted Chocolatey Churro
Snacks
5 flagged 5/100
Frosted Chocolate Chip Toaster Pastries
Snacks
5 flagged 5/100
Chocolate Chip
Sweet pies
5 flagged 5/100
Chocolate chip cookie dough
Snacks
5 flagged 5/100
crunchy poptarts chocolate brownie
5 flagged 5/100
Crunchy Poppers Brownie Crunch
Snacks
5 flagged 5/100
Frosted chocolate chip cookie dough
Snacks
5 flagged 5/100
Froot Loops Flavor Toaster Pastries, Froot Loops
Snacks
4 flagged 0/100
Crunchy Poppers Frosted Strawberry Crunch
Snacks
4 flagged 0/100
Pop-tart Chocolate Pretzel
Snacks
4 flagged 10/100
Chocolate Flavored Pretzel Toaster Pastries, Chocolate
Snacks
4 flagged 10/100
Frosted Strawberry Pop-Tarts
Snacks
4 flagged 20/100
Frosted Strawberry
Snacks
4 flagged 20/100
Pop-Tarts Variety Pack
Snacks
4 flagged 20/100
Toaster pastries, frosted strawberry
Snacks
4 flagged 20/100
Frosted Strawberry Toaster Pastries
Snacks
4 flagged 20/100
Pop-Tarts Slammin' Strawberry
Snacks
4 flagged 20/100
Unfrosted Blueberry
Snacks
4 flagged 30/100
Frosted Blueberry
Snacks
4 flagged 30/100
Frosted Blueberry Flavored Tasty Filled Pastry Bites, Frosted Blueberry
Snacks
4 flagged 30/100
Frosted Blueberry Pop-Tarts
Snacks
4 flagged 30/100
Pop-Tarts Protein Bumpin' Blueberry
Snacks
4 flagged 30/100
Pop Tarts
Snacks
4 flagged 40/100
Frosted strawberry tasty filled pastry bites, frosted strawberry
Snacks
4 flagged 40/100
Frosted Strawberry Flavored Tasty Filled Pastry Bites, Frosted Strawberry
Snacks
4 flagged 40/100
Apple Jacks
Snacks
3 flagged 25/100
Frosted marshmallow hot cocoa
3 flagged 25/100
Grab All 10!
Snacks
3 flagged 25/100
Frosted Raspberry Flavored Toaster Pastries, Frosted Raspberry
Snacks
3 flagged 45/100
Crisps
Snacks
3 flagged 45/100
Pop tarts unfrosted strawberry
Snacks
3 flagged 45/100
Frosted raspberry
Snacks
3 flagged 45/100
Frosted Strawberry Pop Tarts
Snacks
3 flagged 45/100
Poptarts Crunchy Poppers
Snacks
3 flagged 45/100
Ice cream sandwiches
Desserts
3 flagged 45/100
Frosted Brown Sugar Cinnamon
Snacks
2 flagged 80/100

Nationwide brands with similar catalog profiles

Two PlainFoodSafe-derived peer sets for Pop-Tarts: closest on tracked product count (115 here) and closest on average ingredient screening score (46.2/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.

Similar product count

Nearest other brands by Open Food Facts product count (floored at ≥50).

Similar average screening score

Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.

Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.

Frequently Asked Questions

Is Pop-Tarts food safe?

Pop-Tarts has an average safety score of 46/100 across the 78 of 115 tracked products that carry an ingredient list. 88.5% of those contain flagged ingredients.

How many Pop-Tarts products are tracked?

Our database tracks 115 Pop-Tarts products. 78 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 37 cannot be scored from this snapshot.

How processed is the Pop-Tarts catalog?

Pop-Tarts has 78 NOVA-classified products; 100% are ultra-processed (Group 4, 78 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.

Which shelves dominate the Pop-Tarts catalog?

In Open Food Facts shelf labels, Pop-Tarts concentrates in Snacks (70, 95% of this top-five); Breakfast-pastries (1); Desserts (1); Plant-based foods and beverages (1); Sweet pies (1).

Does Pop-Tarts use artificial dyes?

Open the individual product pages below to see which Pop-Tarts items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.

What to do with this Pop-Tarts profile

Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.

  • Start with Toaster pastries, frosted hot fudge sundae, the displayed product with the most flagged ingredients (10) in this sample. Open the outlier product
  • Caramel Coloring appears in 53 scored Pop-Tarts products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
  • Compare Pop-Tarts's 46.2/100 average and 88.5% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
  • Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology

A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.

Citation & disclaimer notes Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.

Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.

Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.

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