Pure Protein
Open Food Facts brand roll-up for Pure Protein, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.
The short answer
Pure Protein averages 74.6/100 across the 80 of 230 tracked products that carry an ingredient list, and 75.0% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.
- 74.6/100
- average ingredient-screening score across 80 scored products
- 230
- tracked products in this brand roll-up
- 75.0%
- scored products with at least one flagged ingredient
- 100%
- of NOVA-classified products that are ultra-processed (Group 4)
Source snapshot current as of September 2026; open individual products before making a product-specific decision.
Portfolio reading
Use the distribution, then open the outliers
With 230 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Pure Protein Fruity Pebbles; Fruity Pebbles Bar; Birthday Cake Protein Bar; 75.0% of records contain at least one flagged ingredient while the overall mean is 74.6/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.
Catalog evidence
Ingredient-list coverage comes before the score
Only 80 of 230 tracked Pure Protein records (34.8%) include an ingredient list. The remaining 150 cannot be screened, so the 74.6/100 mean describes the labelled subset rather than the whole brand.
Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.
What the Data Says About Pure Protein
Pure Protein: 230 products tracked, 80 with an ingredient list, avg safety score 74.6/100, 75.0% of those scored products has at least one flagged ingredient.
Because ingredient lists cover only 34.8% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →
Among the 804 brands with 50+ products (the typical brand in that group flags 18% of its catalog), Pure Protein's 75.0% flagged share is 57 points above that cohort median.
Processing mix (NOVA)
Pure Protein processing intensity
Pure Protein's NOVA-classified set is 78 products: 100% ultra-processed (Group 4, 78 items) with Group 4 (ultra-processed) largest at 78. That ultra-processed share sits 21.7 points above the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.
- G1
- 0
- G2
- 0
- G3
- 0
- G4 ultra
- 78 (100%)
Shelf mix
Where Pure Protein shows up in Open Food Facts
In Open Food Facts shelf labels, Pure Protein concentrates in Snacks (49, 58% of this top-five); Dietary supplements (31); Beverages (2); Protein-drink (2); Chips (1).
Average score by leading shelf label
| Shelf | Scored n | Avg | Flagged |
|---|---|---|---|
| Snacks | 43 | 77.2/100 | 76.7% |
| Dietary supplements | 18 | 62.2/100 | 83.3% |
| Beverages | 2 | 82.5/100 | 100% |
| Protein-drink | 2 | 70/100 | 100% |
Cohort context
Flagged-ingredient share among large brands
Pure Protein's 75.0% flagged share is measured across 80 scored products. The chart places that rate against the 50 brands with 50+ scored products in this snapshot, the same qualifying cohort used on the rankings page.
Pure Protein flagged share vs large-brand cohort
75.0% of scored products carry at least one flagged ingredient
75% 0th percentile is at or above the flagged share of 0% of the 50 qualifying brands we track
Each bar is a band; taller bars hold more qualifying brands. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0%–10%
- 0 qualifying brands (0%)
- 10%–20%
- 0 qualifying brands (0%)
- 20%–30%
- 0 qualifying brands (0%)
- 30%–40%
- 0 qualifying brands (0%)
- 40%–50%
- 0 qualifying brands (0%)
- 50%–60%
- 0 qualifying brands (0%)
- 60%–70%
- 0 qualifying brands (0%)
- 70%–80%
- 3 qualifying brands (6%)
- 80%–90%
- 25 qualifying brands (50%)
- 90% and above
- 22 qualifying brands (44%)
Source Open Food Facts × FDA SAFFA × CSPI · September 2026
Portfolio shape
How scores cluster inside this brand
The brand average (74.6/100) summarizes 80 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.
Pure Protein product score distribution
Brand average 74.6/100 across 80 scored products
75 23rd percentile sits above 23% of the 80 scored products we track
Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 0–10
- 10 scored products (13%)
- 40–50
- 2 scored products (3%)
- 60–70
- 1 scored products (1%)
- 70–80
- 11 scored products (14%)
- 80–90
- 35 scored products (44%)
- 90–100
- 1 scored products (1%)
- 100 and above
- 20 scored products (25%)
Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026
Sucralose is the flagged ingredient Pure Protein uses most
Across the 80 Pure Protein products scored here, Sucralose appears in 58. Only 1,692 other brands here use it (4.8%), which makes it a more particular choice than the flags that dominate the catalogue. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.
| Flagged ingredient | Pure Protein products | Why it is flagged |
|---|---|---|
| Sucralose | 58 | Concern recorded by a review body; no ban cited |
| Acesulfame Potassium | 14 | Concern recorded by a review body; no ban cited |
| Blue 1 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Carrageenan | 10 | Concern recorded by a review body; no ban cited |
| Yellow 5 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Yellow 6 | 10 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Red 40 | 9 | FDA voluntary phase-out target 2027-12-31 (a request, not a ban) · Restricted: California (schools) |
| Red 3 | 7 | FDA ban effective 2027-01-15 · Restricted: California (AB 418; effective 2027-01-01); Federal (FDA; effective 2027-01-15) |
Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.
Visible product sample
Label complexity does not determine the screening result
Each point is one of the 50 concern-sorted Pure Protein records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (37 ingredients and 80/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.
- Shown records
- 50
- Median label
- 37 ingredients
- Median score
- 80/100
The outlined point is Pure Protein Fruity Pebbles, the displayed record with the most flagged ingredients (8). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.
Read the plotted values
- Pure Protein Fruity Pebbles: 35 resolved ingredients, 0/100, 8 flagged.
- Fruity Pebbles Bar: 35 resolved ingredients, 0/100, 8 flagged.
- Birthday Cake Protein Bar: 38 resolved ingredients, 0/100, 7 flagged.
- Galactic Brownie: 42 resolved ingredients, 0/100, 7 flagged.
- Gluten Free Protein Bar: 39 resolved ingredients, 0/100, 7 flagged.
- Birthday Cake Bar: 39 resolved ingredients, 0/100, 7 flagged.
- Pure protein bar: 39 resolved ingredients, 0/100, 7 flagged.
- Pure Protein Galactic Brownie: 28 resolved ingredients, 0/100, 6 flagged.
- Brookie Protein Bar: 42 resolved ingredients, 0/100, 5 flagged.
- Cocoa Pebbles Bar: 35 resolved ingredients, 0/100, 5 flagged.
- Strawberry Milkshake: 43 resolved ingredients, 45/100, 3 flagged.
- Pure Protein: 40 resolved ingredients, 45/100, 3 flagged.
- Galaxy Brownie Protein Shake: 21 resolved ingredients, 65/100, 3 flagged.
- Pure Protein Chocolate Peanut Butter: 20 resolved ingredients, 70/100, 2 flagged.
- PURE PROTEIN COMPLETE PROTEIN SHAKE: 49 resolved ingredients, 70/100, 2 flagged.
- Pure Protein Complete Protein Shake: 44 resolved ingredients, 70/100, 2 flagged.
- Galactic brownie batter: 47 resolved ingredients, 70/100, 2 flagged.
- CHOCOLATE MINT COOKIE: 49 resolved ingredients, 70/100, 2 flagged.
- Vanilla Milkshake: 41 resolved ingredients, 70/100, 2 flagged.
- COMPLETE PROTEIN SHAKE: 40 resolved ingredients, 70/100, 2 flagged.
- Vanilla Milkshake: 39 resolved ingredients, 70/100, 2 flagged.
- PURE PROTEIN 100% Whey Vanilla Cream: 15 resolved ingredients, 70/100, 2 flagged.
- Complete Protein Shake: 41 resolved ingredients, 70/100, 2 flagged.
- Pure Protein Complete Protein Shake Caramel Churro: 49 resolved ingredients, 70/100, 2 flagged.
- Protein bar: 37 resolved ingredients, 80/100, 2 flagged.
- Chocolate peanut caramel bar: 37 resolved ingredients, 80/100, 2 flagged.
- PURE PROTEIN Chocolate Peanut Caramel Bar: 37 resolved ingredients, 80/100, 2 flagged.
- CHOCOLATE SALTED CARAMEL: 50 resolved ingredients, 80/100, 2 flagged.
- Pure Protein Chocolate Salted Caramel: 50 resolved ingredients, 80/100, 2 flagged.
- Bar: 50 resolved ingredients, 80/100, 2 flagged.
- Chocolate Peanut Butter: 24 resolved ingredients, 85/100, 1 flagged.
- Bar, dark chocolate coconut: 32 resolved ingredients, 85/100, 1 flagged.
- Lemon Cake Gluten Free Bar: 35 resolved ingredients, 85/100, 1 flagged.
- Strawberry: 34 resolved ingredients, 85/100, 1 flagged.
- Chocolate Deluxe Gluten Free Bar: 23 resolved ingredients, 85/100, 1 flagged.
- Protein Bar: 37 resolved ingredients, 85/100, 1 flagged.
- Protein bar: 39 resolved ingredients, 85/100, 1 flagged.
- PURE PROTEIN Lemon Cake: 32 resolved ingredients, 85/100, 1 flagged.
- Pure protien: 32 resolved ingredients, 85/100, 1 flagged.
- Apple Cinnamon Soft Baked Protein Bar: 36 resolved ingredients, 85/100, 1 flagged.
- PURE PROTEIN CHOCOLATE PEANUT BUTTER: 24 resolved ingredients, 85/100, 1 flagged.
- PURE PROTEIN Chewy Chocolate Chip: 33 resolved ingredients, 85/100, 1 flagged.
- Chocolate Peanut Butter: 25 resolved ingredients, 85/100, 1 flagged.
- Chocolate Deluxe Gluten Free Bar: 26 resolved ingredients, 85/100, 1 flagged.
- Chocolate Peanut Butter Gluten Free Bar: 26 resolved ingredients, 85/100, 1 flagged.
- PURE PROTEIN Chocolate Deluxe Gluten Free Bar: 26 resolved ingredients, 85/100, 1 flagged.
- Chocolate Peanut Butter Gluten Free Bar: 26 resolved ingredients, 85/100, 1 flagged.
- Chocolate deluxe bars: 26 resolved ingredients, 85/100, 1 flagged.
- Pure Protein 100% Whey Protein Supplement Rich Chocolate: 17 resolved ingredients, 85/100, 1 flagged.
- Protein Snack Mini Bar: 44 resolved ingredients, 85/100, 1 flagged.
Products by Pure Protein
Showing 50 display-quality records, sorted by concern level (most flagged first); 180 tracked records with unusable upstream names remain in the aggregate but are not shown.
Nationwide brands with similar catalog profiles
Two PlainFoodSafe-derived peer sets for Pure Protein: closest on tracked product count (230 here) and closest on average ingredient screening score (74.6/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.
Similar product count
Nearest other brands by Open Food Facts product count (floored at ≥50).
Similar average screening score
Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.
Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.
Frequently Asked Questions
Is Pure Protein food safe? ▼
Pure Protein has an average safety score of 75/100 across the 80 of 230 tracked products that carry an ingredient list. 75.0% of those contain flagged ingredients.
How many Pure Protein products are tracked? ▼
Our database tracks 230 Pure Protein products. 80 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 150 cannot be scored from this snapshot.
How processed is the Pure Protein catalog? ▼
Pure Protein has 78 NOVA-classified products; 100% are ultra-processed (Group 4, 78 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.
Which shelves dominate the Pure Protein catalog? ▼
In Open Food Facts shelf labels, Pure Protein concentrates in Snacks (49, 58% of this top-five); Dietary supplements (31); Beverages (2); Protein-drink (2); Chips (1).
Does Pure Protein use artificial dyes? ▼
Open the individual product pages below to see which Pure Protein items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.
What to do with this Pure Protein profile
Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.
- Start with Pure Protein Fruity Pebbles, the displayed product with the most flagged ingredients (8) in this sample. Open the outlier product
- Sucralose appears in 58 scored Pure Protein products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
- Compare Pure Protein's 74.6/100 average and 75.0% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
- Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology
A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.
Citation & disclaimer notes
Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.
Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.
