Asda
Open Food Facts brand roll-up for Asda, current as of September 2026. Screening averages and flag shares live in the short-answer band below. This hero only situates the catalog slice.
The short answer
Asda averages 98.8/100 across the 25 of 175 tracked products that carry an ingredient list, and 4.0% of those contain at least one separately flagged ingredient. The figure summarizes Open Food Facts labels cross-referenced with FDA SAFFA and CSPI; it does not establish recall status, allergy suitability, or the composition of products outside this snapshot.
- 98.8/100
- average ingredient-screening score across 25 scored products
- 175
- tracked products in this brand roll-up
- 4.0%
- scored products with at least one flagged ingredient
- 69.6%
- of NOVA-classified products that are ultra-processed (Group 4)
Source snapshot current as of September 2026; open individual products before making a product-specific decision.
Portfolio reading
Use the distribution, then open the outliers
With 175 tracked products, the useful signal is the shape of the portfolio rather than one headline score. The current concern-sorted list begins Diet Lemon & Lime; Extra Special Crusty Whitw Artisan Bloomer; Deep pan pizza BBQ CHICKEN; 4.0% of records contain at least one flagged ingredient while the overall mean is 98.8/100. Open those outliers first, then compare neighboring formulations. The aggregate does not establish recall status, allergen suitability, or the composition of an item outside this snapshot.
Catalog evidence
Ingredient-list coverage comes before the score
Only 25 of 175 tracked Asda records (14.3%) include an ingredient list. The remaining 150 cannot be screened, so the 98.8/100 mean describes the labelled subset rather than the whole brand.
Next check: use the product rows below to verify the labelled subset, then compare the current package for any unscored item.
What the Data Says About Asda
Asda: 175 products tracked, 25 with an ingredient list, avg safety score 98.8/100, 4.0% of those scored products has at least one flagged ingredient.
Because ingredient lists cover only 14.3% of tracked records, this average is a description of the labelled subset, not a brand-wide tier. The coverage gap is the dominant limitation. Scoring methodology + dye-pledge context →
Processing mix (NOVA)
Asda processing intensity
Asda's NOVA-classified set is 23 products: 69.6% ultra-processed (Group 4, 16 items) with Group 4 (ultra-processed) largest at 16. That ultra-processed share sits 8.7 points below the 78.3% median for 1,323 brands with 50+ products. NOVA is processing intensity, not additive safety.
Shelf mix
Where Asda shows up in Open Food Facts
In Open Food Facts shelf labels, Asda concentrates in Plant-based foods and beverages (9, 43% of this top-five); Snacks (5); Dairies (3); Meals (2); Meats and their products (2).
Average score by leading shelf label
| Shelf | Scored n | Avg | Flagged |
|---|---|---|---|
| Plant-based foods and beverages | 7 | 100/100 | 0% |
| Dairies | 3 | 100/100 | 0% |
| Meats and their products | 2 | 100/100 | 0% |
| Snacks | 2 | 100/100 | 0% |
Portfolio shape
How scores cluster inside this brand
The brand average (98.8/100) summarizes 25 scored products. This distribution shows whether that mean sits on a tight cluster or a wide spread, a few low-scoring SKUs can matter even when the headline average looks strong.
Asda product score distribution
Brand average 98.8/100 across 25 scored products
99 4th percentile sits above 4% of the 25 scored products we track
Each bar is a band; taller bars hold more scored products. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Distribution as text
- 70–80
- 1 scored products (4%)
- 100 and above
- 24 scored products (96%)
Source Open Food Facts product labels × FDA SAFFA × CSPI · September 2026
Acesulfame Potassium is the flagged ingredient Asda uses most
Across the 25 Asda products scored here, Acesulfame Potassium appears in 1. Only 929 other brands here use it (2.6%), which makes it a more particular choice than the flags that dominate the catalogue. A flag records that a named source raised a concern about an ingredient. It is not a finding that a product is unsafe to eat.
| Flagged ingredient | Asda products | Why it is flagged |
|---|---|---|
| Acesulfame Potassium | 1 | Concern recorded by a review body; no ban cited |
| Sucralose | 1 | Concern recorded by a review body; no ban cited |
Counts are products in this database whose ingredient list names the flagged ingredient. Flags come from FDA enforcement actions, CSPI Chemical Cuisine ratings and US state ingredient laws; see the methodology for how each source is applied.
Visible product sample
Label complexity does not determine the screening result
Each point is one of the 25 concern-sorted Asda records shown below. Horizontal position is the number of resolved ingredients on that product's stored label; vertical position is its source-derived screening score. The dashed medians (13 ingredients and 100/100) divide this displayed sample only. A longer label is not automatically worse: open a specific product to inspect its flagged rows and source coverage.
- Shown records
- 25
- Median label
- 13 ingredients
- Median score
- 100/100
The outlined point is Diet Lemon & Lime, the displayed record with the most flagged ingredients (2). Bubble size represents flagged ingredient count plus one, so zero-flagged products remain visible. The score is derived from FDA SAFFA and CSPI fields; this chart does not establish recall status, dietary suitability, or a health outcome.
Read the plotted values
- Diet Lemon & Lime: 11 resolved ingredients, 70/100, 2 flagged.
- Extra Special Crusty Whitw Artisan Bloomer: 17 resolved ingredients, 100/100, 0 flagged.
- Deep pan pizza BBQ CHICKEN: 44 resolved ingredients, 100/100, 0 flagged.
- QUALITY CHECKED AND FLAVO ASDA Flavourful 12 PORK: 26 resolved ingredients, 100/100, 0 flagged.
- Hot & Spicy Chicken Wings: 15 resolved ingredients, 100/100, 0 flagged.
- Free From Mozzarella Sticks: 31 resolved ingredients, 100/100, 0 flagged.
- 0000 LIME PICKLE Tangy and fiery, with zesty lime: 11 resolved ingredients, 100/100, 0 flagged.
- Frozen For Freshness Blackberries: 1 resolved ingredient, 100/100, 0 flagged.
- Fat Free Greek Yoghurt: 5 resolved ingredients, 100/100, 0 flagged.
- Magnesium: 8 resolved ingredients, 100/100, 0 flagged.
- Sausage Patties: 20 resolved ingredients, 100/100, 0 flagged.
- Raspberries 200g: 1 resolved ingredient, 100/100, 0 flagged.
- Egg Lasagne sheets: 2 resolved ingredients, 100/100, 0 flagged.
- Ready Rolled Shortcrust pastry: 25 resolved ingredients, 100/100, 0 flagged.
- Ready Rolled light Puff Pastry: 25 resolved ingredients, 100/100, 0 flagged.
- 4 ciabatta rolls: 21 resolved ingredients, 100/100, 0 flagged.
- Creamy Coconut Greek Style Yogurt: 13 resolved ingredients, 100/100, 0 flagged.
- 6 all butter croissants: 13 resolved ingredients, 100/100, 0 flagged.
- nuts: 11 resolved ingredients, 100/100, 0 flagged.
- 1 Cal Sunflower Oil Cooking Spray: 10 resolved ingredients, 100/100, 0 flagged.
- White Thinned Sourdough Loaf: 11 resolved ingredients, 100/100, 0 flagged.
- Strawberry cables: 24 resolved ingredients, 100/100, 0 flagged.
- 98, 98, CHICKEN FLAVOUR SAVOURY RICE With garden p: 20 resolved ingredients, 100/100, 0 flagged.
- Teriyaki Chicken Skewers: 24 resolved ingredients, 100/100, 0 flagged.
- Cracked Black Pepper Cheddar Slices: 3 resolved ingredients, 100/100, 0 flagged.
Products by Asda
Showing 50 display-quality records, sorted by concern level (most flagged first); 125 tracked records with unusable upstream names remain in the aggregate but are not shown.
Nationwide brands with similar catalog profiles
Two PlainFoodSafe-derived peer sets for Asda: closest on tracked product count (175 here) and closest on average ingredient screening score (98.8/100 here). Rows stay link-disjoint so each axis is a distinct neighborhood, not a largest-catalog strip.
Similar product count
Nearest other brands by Open Food Facts product count (floored at ≥50).
Similar average screening score
Nearest other brands by average ingredient screening score (floored at ≥50 scored products), distinct from the count row.
Counts and averages from Open Food Facts labels screened against FDA SAFFA and CSPI Chemical Cuisine; neither axis is a health outcome.
Frequently Asked Questions
Is Asda food safe? ▼
Asda has an average safety score of 99/100 across the 25 of 175 tracked products that carry an ingredient list. 4.0% of those contain flagged ingredients.
How many Asda products are tracked? ▼
Our database tracks 175 Asda products. 25 include an ingredient list and can be screened against FDA SAFFA and CSPI data; 150 cannot be scored from this snapshot.
How processed is the Asda catalog? ▼
Asda has 23 NOVA-classified products; 69.6% are ultra-processed (Group 4, 16 items) and Group 4 is the largest slice. NOVA describes processing intensity, not whether additives on a label are flagged.
Which shelves dominate the Asda catalog? ▼
In Open Food Facts shelf labels, Asda concentrates in Plant-based foods and beverages (9, 43% of this top-five); Snacks (5); Dairies (3); Meals (2); Meats and their products (2).
Does Asda use artificial dyes? ▼
Open the individual product pages below to see which Asda items list a synthetic dye on their label. For whether the company has committed to removing dyes, the FDA and CSPI both publish corporate-commitment trackers; we no longer restate those commitments here.
What to do with this Asda profile
Use this roll-up as orientation, then verify the specific package you hold against its ingredient panel and the named official sources.
- Start with Diet Lemon & Lime, the displayed product with the most flagged ingredients (2) in this sample. Open the outlier product
- Acesulfame Potassium appears in 1 scored Asda products, review why each source flags it before treating the brand average as uniform. Review flagged ingredient counts
- Compare Asda's 98.8/100 average and 4.0% flagged share against other brands before treating either figure as a recall or clearance signal. Brand safety rankings
- Cross-check any additive concern against FDA SAFFA and CSPI Chemical Cuisine rather than relying on this derived index alone. Scoring methodology
A flagged ingredient records a source concern, not a recall, ban, or medical clearance. Always verify the current package label and consult official sources for product-specific decisions.
Citation & disclaimer notes
Brand scores aggregate ingredient-level FDA SAFFA + CSPI Chemical Cuisine ratings across Open Food Facts product data. See our methodology. Retrieved and formatted by PlainFoodSafe.Disclaimer: Informational purposes only; not professional advice. A flagged ingredient is not a recall or a ban. Consult a qualified professional before making decisions based on this data.
Every figure on PlainFoodSafe is rendered directly from OpenFoodFacts and FDA data, no number is typed in by an editor. Brand figures are computed directly from OpenFoodFacts and FDA data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of September 2026.
